Highly Anticipated MOTOROLA ATRIX™ Coming to Bell March 17

The all-new, all-powerful superphone features the revolutionary Motorola webtop application

TORONTO, March 4 /CNW/ - Motorola Mobility Canada and Bell today announced the award-winning Motorola ATRIXTM will be available in Canada, exclusively from Bell Mobility on Canada's Best Network starting March 17.

Motorola ATRIX delivers an industry-leading combination of features including a dual-core processor for incredible speed, the world's first high-resolution qHD display for rich graphics, Adobe® Flash® Player for an optimal web browsing experience and Motorola's webtop application for a PC-like experience from any screen.

Breakthrough accessories for which Motorola ATRIX is the engine include the super-thin MOTOROLA Lapdock and the Motorola HD Multimedia Dock that uses the phone's HDMI video output capabilities and processing power to enable a revolutionary browsing, application and media experience.

"Canadians will have access to the all-powerful superphone and innovative accessories with the Motorola ATRIX," said Jeff Miller, corporate vice president, Motorola Mobility. "Through our partnership with Bell, Canadians will get top-of-the-line mobile services and content on the Motorola ATRIX."

"The Motorola ATRIX is a high-performance super-smartphone that takes full advantage of Bell's world-leading 4G broadband mobile network," said Adel Bazerghi, senior vice president of products at Bell Mobility. "Operating exclusively on Canada's Best Network, the Motorola Atrix is powerful enough to meet the mobile computing and multimedia demands of both Bell business and consumer clients."

Key features and specifications:

  • A dual-core processor capable of opening web pages and rendering games with blazing speeds, and displaying HD video on big-screen TVs
  • The world's first qHD display - packing 540x960 resolution in a 4-inch (10.1 cm) screen delivering stunning clarity in pictures and videos
  • 1GB of RAM for the horsepower you need to multitask
  • Powered by Android 2.2
  • Front- and rear-facing cameras for video chat and the ability to record and output in HD
  • Biometric fingerprint reader for easily unlocking your phone while providing extra security
  • Under 11 mm thin, with an extra large 1930 mAh battery for extended standby and talk time
  • Keep up to date on social networks with automatic delivery of messages through MOTOBLUR, including the ability to locate, wipe and restore data if the device is lost or stolen
  • Up to 48GB of storage (16GB internal and optional 32GB MicroSD card) - enough to store thousands of songs, photos and many full-length movies
  • Download speeds of up to 14.4Mbps and Mobile Hotspot service for connecting up to five Wi-Fi-enabled devices

Complete Accessory Ecosystem

The Motorola Lapdock has an incredibly thin design with an 11.6-inch (29.4 cm) screen, full keyboard, stereo speakers, 36Wh three-cell battery that delivers up to eight hours of battery life and weighs just 2.4 pounds. Users simply dock the Motorola ATRIX into the back of the Lapdock to experience true mobility at work, home and playing on-the-go in a form factor that's lighter and smaller than most laptops on the market.

The Motorola HD Multimedia Dock has three USB ports and an HDMI port, enabling connections to a keyboard, monitor, mouse, speakers or HDMI monitor for working on traditional PC tasks, and connects to an HDMI-enabled television and home theatre audio system for enjoying video, music, games and more.

Mobile Services

Bell Mobile TV delivers anytime, anywhere access to compelling live and on-demand video programming on the Motorola ATRIX's remarkable 4-inch qHD display. Alongside a wide variety of content from CTV, Treehouse, Weather Network and much more, Bell Mobile TV also offers exciting sports action such as live NHL regular season games, Stanley Cup Playoffs and Stanley Cup Final games on TSN, RDS and CBC.

Motorola ATRIX will also come pre-loaded with an impressive suite of mobile services including the Bell Remote PVR, GPS Navigator, Kobo eReader as well as easy access to Bell's Self Serve feature.


Motorola ATRIX will be available exclusively to Bell Mobility clients on Canada's Best Network with the fastest 4G speeds and largest 4G coverage starting March 17 for $169.95 on a three year term with a minimum $50 voice/data plan or for $599.95 with no term. For more information, go to Motorola.ca, or to pre-register please visit Bell.ca/ATRIX

To celebrate the upcoming launch, Canadians are invited to go to Bell.ca/ATRIX and register to win one of five Motorola ATRIX prize packs valued at approximately $1,200, including the Motorola ATRIX smartphone, Lapdock™ and HD Multimedia Dock.

About Motorola Mobility

Motorola Mobility, Inc. (NYSE: MMI) fuses innovative technology with human insights to create experiences that simplify, connect and enrich people's lives. Our portfolio includes converged mobile devices such as smartphones and tablets; wireless accessories; end-to-end video and data delivery; and management solutions, including set-tops and data-access devices. For more information, please visit: www.motorola.com/mobility.

About Bell

Bell is Canada's largest communications company, providing consumers and business with solutions to all their communications needs, including Bell Mobility wireless, high-speed Bell Internet, Bell Satellite TV and Bell Fibe TV, Bell Home Phone local and long distance, and Bell Business Markets IP-broadband and information and communications technology (ICT) services.

Bell recently launched the Bell Mental Health Initiative, a multi-year charitable program that promotes mental health across Canada via the Bell Let's Talk anti-stigma campaign and support for community care, research and workplace best practices. To learn more, please visit bce.ca/mentalhealth.

Bell is wholly owned by BCE Inc. (TSX, NYSE: BCE). For Bell product and service information, please visit www.bell.ca. For BCE corporate information, please visit www.bce.ca.

Certain features, services and applications are network dependent and may not be available in all areas; additional terms, conditions and/or charges may apply. Contact your service provider for details. All features, functionality and other product specifications are subject to change without notice or obligation.

MOTOROLA, the Stylized M Logo and MOTOBLUR are trademarks or registered trademarks of Motorola Trademark Holdings, LLC.  Android and Android Market is a trademark of Google Inc. All other product or service names are the property of their respective owners © 2011 Motorola Mobility, Inc. All rights reserved.


For further information:

Media Contacts:

Kathryn Hanley
Hill & Knowlton for Motorola Mobility Canada
416.413.4754 or 416.452.0563

Jason Laszlo
Bell Media Relations
(416) 606-4737

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