TORONTO, ON, Feb. 14 /CNW Telbec/ - With considerable membership growth
and strong membership renewal, it is evident that Canadian business
communication professionals recognize the value of being a part of the
International Association of Business Communicators' (IABC's) network.
Eighty per cent of members in Eastern Canada renewed their memberships
last year and 78 per cent did the same in Western Canada. The Maritimes
showed very promising numbers. The region's retention rate surpassed
both Eastern and Western Canada with 86 per cent and experienced a
growth of 14 per cent. In Western Canada, both Manitoba and Saskatoon
saw membership growth of over 20 per cent. Manitoba had a retention
rate of 80 per cent and Saskatoon reached a slightly higher percentage
with 86 per cent.
"British Columbia and Calgary continue to be two of the most successful
chapters across the globe, recruiting the most new members last year,"
said Brandy Delves, ABC, Chair of IABC/Canada West. "Both chapters also
had excellent retention rates - BC at 79 per cent and Calgary at 75 per
IABC/Toronto continues to be the largest chapter in the world, with a six per cent overall growth
percentage in 2010. Toronto's existing membership base is also strong,
with an 81 per cent retention rate. "These numbers are a strong
indication that more and more communication professionals believe in
and are realizing the value of IABC membership," said Lana Collins,
ABC, Chair of IABC/Canada East. "Thanks to the results of our 2009
IABC/Canada Salary Survey, we also now know that in Canada, those with
an IABC membership, on average, bring in 15 per cent more than those
who are not members."
IABC provides members with tools and resources to help meet and exceed
career aspirations and also provides exclusive access to job
opportunities, volunteer opportunities to build one's experience and
network, professional and personal development and much more. Those
interested in learning more or becoming a member can visit http://canada.iabc.com/becoming-a-member/ for more information.
The International Association of Business Communicators (IABC) is a
global network of communication professionals committed to improving
organizational effectiveness through strategic communication.
Established in 1970, IABC serves more than 14,000 members in 70
countries. IABC members practice the disciplines of corporate
communication, public relations, employee communication, marketing
communication, media relations, community relations, public affairs,
investor relations and government relations. For more information,
IABC/Canada represents more than 4,500 members in 14 chapters across
Canada - more than 29 per cent of IABC members around the world. Canada
boasts three of the largest IABC chapters in the world: IABC/Toronto
has more than 1,700 members, followed by IABC/BC and IABC/Calgary with
more than 625 members each.
For more information about IABC in Canada visit http://canada.iabc.com.
For further information:
or to arrange interviews with IABC members in your city, contact: