OTTAWA, Aug. 18 /CNW Telbec/ - Carla Qualtrough, Canadian Paralympic
Committee President is pleased to announce the appointment of Henry Storgaard
as its Chief Executive Officer.
"As 2010 approaches, we are experiencing unprecedented interest in
Paralympic sports," said Ms. Qualtrough. "As part of our preparations, we
started the year with a review of the opportunity this presents. As a result,
the board has decided to implement a strategic leadership model, led by a
Based in Ottawa, Mr. Storgaard will lead the Canadian Paralympic
Committee team to maximize the home Games advantage for athlete performance
and the future of the Paralympic Movement in Canada. His proven abilities in
sport marketing and sponsorship will increase awareness and develop strategic
alliances with the corporate sector, government, media and other sport
Mr. Storgaard is returning to the world of sport where he began his
career as Marketing Director of the Canadian Ski Association. He subsequently
founded a sport marketing firm, Sportcom International Inc., and was
instrumental in raising awareness and sponsorship for athletes, Canadian
national teams and major sporting events.
"As more Canadians experience the competitiveness and excitement of the
Paralympic Games and learn about this country's great winning tradition in
Paralympic sport, I believe even more of us will be inspired by our
accomplishments." said Mr. Storgaard. "The Paralympic Games to be hosted in
Vancouver and Whistler next March will showcase our winter teams on home soil.
This presents a once-in-a-lifetime opportunity for athletes, corporate
sponsors, fans and our partners."
Mr. Storgaard has 30 years of business management, communications and
marketing experience spanning the corporate, public and not-for-profit
sectors. He joins the Canadian Paralympic Committee on August 17 from APCO
Worldwide, a global public affairs and communications firm where he was Senior
"Mr. Storgaard's background in business and sport will have a tremendous
impact on strengthening the Paralympic Movement in Canada", said Alex Baumann,
executive director - Own the Podium (Summer) "With the 2010 Paralympic Winter
Games being less than six months away, I am confident Mr. Storgaard will
deliver on the CPC's strategic goals including the achievement of finishing
among the top three nations at these Games."
"In addition to meeting our goals, it is my hope that Canadians with a
physical disability and an interest in sport will be inspired by our national
team's performance in Vancouver and one day be Paralympic athletes
themselves," Henry Storgaard said.
About the Canadian Paralympic Committee
The Canadian Paralympic Committee (CPC) is a non-profit, private
organization with 42 member sports organizations dedicated to strengthening
the Paralympic Movement by empowering Canadians with a disability through
sport. The CPC is responsible for managing the team of athletes who represent
Canada at Paralympic Games. By supporting Canadian Paralympic athletes and
promoting their success, the CPC inspires all Canadians with a physical
disability to get involved in sport through programs delivered by our members.
For more information visit, www.paralympic.ca
/NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
the CNW Photo Network and archived at http://photos.newswire.ca.
Additional archived images are also available on the CNW Photo Archive
website at http://photos.newswire.ca. Images are free to accredited
members of the media/
For further information:
For further information: Anna Parisi, firstname.lastname@example.org, (778)