Hbc's Fields Stores Grow to Nearly 200 by End of 2008: Additional Real Estate and Associates Required to Fuel Growth



    TORONTO, June 11 /CNW/ -

    NEWS

    Hudson's Bay Company's (Hbc) extreme-value format, Fields, will swell to
nearly 200 stores in 2008. Fields is expected to open 40 new stores in 2008,
including 10 new stores in June and July. The ten new stores are located in
Ontario, Manitoba, British Columbia and Saskatchewan:

    Humboldt, SK
    Aldergrove, BC
    Morden, MB
    Wallaceburg, ON
    Kapuskasing, ON
    Almonte, ON
    Cardinal, ON
    Port Hope, ON
    Embrun, ON
    Atikokan, ON

    Primarily located in Western Canada, Fields has surpassed all
expectations, prompting the move to expand into the Ontario market starting
last year, with 22 stores to be open by July 2008, and 38 by year end. In the
rest of Canada, Fields will operate 153 stores by the end of July 2008,
growing to 160 stores by year end.

    QUOTES

    "Fields continues to show enormous strength, limited only by the
availability of real estate and potential employees in appropriate markets,"
said Greg Crowder, General Manager, Fields Stores. "We have been operating in
Ontario for ten months now, and the early sales trends indicate that this
format serves a need in the communities in which they are located. We continue
to look for new real estate opportunities for 2008. We can be very
accommodating with respect to availability timelines. We can take possession
immediately, which offers many potential new landlords an immediate solution
to anticipated empty space".

    
    QUICK FACTS

    -   Fields is Hbc's extreme discount retail format located primarily in
        Western Canada
    -   Fields has operated in Western Canada since 1948
    -   Fields had 161 stores at the end of 2007
    -   Hbc started to introduce Fields stores in Ontario in 2007
    -   Fields focuses on value-priced, everyday consumables, family
        clothing, home fashion, and general merchandise
    

    ABOUT Hbc

    Hbc is Canada's largest diversified general merchandise retailer,
operating in department store (the Bay); mass merchandise (Zellers), specialty
(Home Outfitters) and discount (Fields) formats. With more than 600 retail
locations and nearly 70,000 associates located in every province in Canada,
Hbc provides Canadians with stylish, quality merchandise at great value,
through retail banners focused on exceptional customer service. Hbc is a
Canadian retail leader in corporate social responsibility, and the fifth
annual Hbc CSR report can be found at www.hbc.com.





For further information:

For further information: Media Contact: Hillary Marshall, Director,
Corporate Communications, Hbc, (416) 861-6315; Real Estate and Development
Contact: Greg Crowder, GM, Fields Stores, (604) 523-4701


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