Half of Execs Surveyed Say Colleagues Have Tried to Make Them Look Bad on the Job



    FRIEND OR FOE?

    TORONTO, July 10 /CNW/ - Most people have friends at work, but foes could
be more prevalent than one might think. Half of advertising and marketing
executives polled by The Creative Group said a colleague has tried to make
them look bad on the job. Professionals who are sabotaged by a co-worker
shouldn't let the situation slide, according to respondents: Seven out of 10
said it's best to confront the offender directly.
    The survey was developed by The Creative Group, a specialized staffing
service providing marketing, advertising, creative and web professionals on a
project basis, and conducted by an independent research firm. It is based on
250 interviews -- 125 with advertising executives and 125 with senior
marketing executives.

    Advertising and marketing executives were asked, "In the course of your
career, has a current or former colleague ever tried to make you look bad on
the job?" Their responses:

    
              Yes..........................................  50%
              No...........................................  48%
              Don't know...................................   2%
                                                            ----
                                                            100%

    Respondents also were asked, "In general, what do you think is the best
response when a colleague tries to make you look bad on the job?" Their
responses:

              Confront the person directly.................  70%
              Notify the person's manager..................  10%
              Alert your colleagues to the situation.......   5%
              Do nothing...................................   5%
              Other/don't know............................   10%
                                                            ----
                                                            100%
    

    "In advertising or marketing -- as with any competitive field -- it's not
uncommon for people to promote themselves at the expense of others," said
Megan Slabinski, executive director of The Creative Group. "How professionals
handle these situations can affect their career prospects. While you don't
want to come across as a pushover, you also don't want to overreact."
    Slabinski noted that mentors can provide valuable advice for addressing
sticky workplace situations. "Professionals should heed the voice of
experience, especially when they are early in their careers," she said.
"Saying the wrong thing can make a bad situation worse."

    The Creative Group offers six tips for discussing sensitive issues with
coworkers:

    

    -   Give yourself time to cool down. Don't respond in the heat of the
        moment. Instead, wait until you are calm to start a discussion.
    -   Look at the situation from every angle. What were your colleague's
        intentions? Did you play a role in the problem? Before you confront
        someone, try to identify his or her motives, as well as any steps you
        could have taken to avoid the situation.
    -   Chat in person, if possible. E-mailing about a sensitive situation
        can lead to misinterpretation, since you don't have the benefit of
        body language or vocal inflection.
    -   Explain the impact. Rather than hurling accusations, calmly explain
        how your colleague's actions have made you feel. Then give him or her
        a chance to respond.
    -   Listen actively. Pay close attention to what your co-worker has to
        say. Even if you disagree, you'll get a better sense of how that
        person thinks, which can help you predict future behaviour.
    -   Know when to get help. Immediately alert your manager and human
        resources department to situations that appear serious.
    

    About The Creative Group

    The Creative Group specializes in placing a range of highly skilled
creative, advertising, marketing, web and public relations professionals with
a variety of firms on a project and full-time basis. The Creative Group's
internal account managers typically have prior experience working within the
creative industry, which helps them better understand their clients' needs and
their freelancers' unique talents. The firm has offices in major markets
across the United States and in Canada. More information, including online
job-hunting services, candidate portfolios and The Creative Group's
award-winning career magazine, can be found online at www.creativegroup.com.

    /EDITOR'S NOTE: To schedule an interview for the Greater Toronto Area,
    please call Jim Dimovski at 416.365.2010./





For further information:

For further information: THE CREATIVE GROUP Contact: Jim Dimovski, (416)
365-2010, jim.dimovski@rhi.com


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