Grey Cup fans get ready for a first and goal... Get ready for the Gibson's Touchdown!



    Gibson's Finest Canadian Whisky scores the official drink of the Grey Cup

    TORONTO, Nov. 5 /CNW/ - A truly Canadian sport deserves a truly Canadian
drink - and this month Canadian Football League (CFL) fans have even more to
cheer! Get ready to toast your favourite CFL team with a Gibson's Touchdown -
the official drink of the Grey Cup.
    Bartenders and mixologists from across Canada were invited to participate
in the search for the official drink of the Grey Cup. Spirits were raised and
the entries poured in. Drinks were judged by its originality, practicality,
balance of flavour, presentation and inspiration. Cocktails were mixed,
shaken, stirred and tasted until the Gibson's Touchdown was scored.
    "Gibson's Touchdown combines three of Canada's finest ingredients - the
rich taste of Gibson's, the sweetness of Canadian maple syrup and the
incredible spirit of the CFL," said Ken Kuzmich, business development manager,
William Grant & Sons.
    Inspired by Simon Ho, bartender at Toronto's The Drake Hotel, the
Gibson's Touchdown was developed by Laura Panter, mixologist and owner of The
Martini Club International, Inc.

    
    How to score a Gibson's Touchdown...

    Fill a cocktail shaker with ice and combine:

    -   1 1/2 oz. Gibson's Finest 12-year-old Canadian Whisky

    -   1/2 oz. orange juice

    -   1/4 oz. of Canadian maple syrup

    -   1 oz. of cranberry juice

    -   Dash of bitters

    -   Shake and serve in a rocks glass filled with ice

    -   Serve with pretzels or other salty snacks
    

    The Gibson's Touchdown can be enjoyed responsibly at bars and restaurants
across the country and at participating Grey Cup celebrations in Toronto.
    "The CFL and the Grey Cup represent a distinct piece of Canadian
Culture," said Andrew Livey, Grey Cup Partnerships and Hospitality. "The
Gibson's Touchdown embodies this uniquely Canadian feeling by incorporating
maple syrup into the recipe. The result is a drink as original and distinct as
the Canadian brand of professional football."

    Gibson's Finest Canadian Whisky

    Gibson's Finest 12-year-old Canadian Whisky is available across Canada in
375mL, 750mL, 1140mL and 1750mL bottles and range in price from $13.25 to
$54.95. In Canada, Gibson's Finest is the number three brand in the growing
premium and deluxe Canadian whisky categories. The brand range comprises:
Gibson's Finest 12-year-old, a benchmark premium Canadian whisky in Canada and
Gibson's Finest Rare 18-year-old, one of the longest aged Canadian whiskies.

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at http://photos.newswire.ca.
    Additional archived images are also available on the CNW Photo Archive
    website at http://photos.newswire.ca. Images are free to accredited
    members of the media/




For further information:

For further information: For high-res images please contact: Pamela
Singh, DDB Public Relations, (416) 972-7743, pamela.singh@can.ddbpr.com;
Brenda Richardson, DDB Public Relations, (416) 963-4297,
brenda.richardson@can.ddbpr.com

Organization Profile

WILLIAM GRANT & SONS

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GIBSON'S FINEST CANADIAN WHISKY

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