Grande Prairie Mitsubishi to officially open its doors



    - Mitsubishi's Expansion Plan Continues Strong -

    GRANDE PRAIRIE, AB, May 1 /CNW/ - Mitsubishi Motor Sales of Canada, Inc.
(MMSCAN) announced continued expansion of its dealer network with today's
grand opening of Grande Prairie Mitsubishi.
    Koji Soga, President and CEO of MMSCAN, Tomoki Yanagawa, Vice President
Sales/Marketing and Corporate Planning of MMSCAN and Wes Kaban, Dealer
Principal of Grande Prairie Mitsubishi, were all on hand to cut the ribbon and
officially open the dealership located at 11425 104 Avenue, Grande Prairie,
Alberta.
    "We're excited to join the Mitsubishi dealer network," said Wes Kaban.
"The commitment to top quality and growth that marks Mitsubishi's continuing
progress in Canada was instrumental in our decision to open Grande Prairie
Mitsubishi, and we look forward to serving our customers with the very best
sales and service that the automotive industry has to offer."
    "We are very pleased to welcome Wes and his Mitsubishi team to our dealer
family," said Koji Soga, President and CEO of MMSCAN. "Grande Prairie is a
dynamic and growing community of 50,000 people serving a market area of more
than 250,000 people. Its diverse economy based on gas, oil, forestry and
education, along with its quality education system and numerous parks, make it
an excellent place to live and work."
    Wes Kaban, is President of the 5 dealers that make up Grande Prairie Auto
Group and holds several key positions on various manufacturer dealer councils.
    The grand opening of Grande Prairie Mitsubishi is another excellent
example of Mitsubishi's continued success in the Canadian market and an index
of the capable team and exceptional new products available in Canada. Products
that include the Eclipse Spyder convertible, the Galant Ralliart sedan, the
Endeavor full-size SUV, the Outlander compact SUV, the Lancer compact sport
sedan, the ever popular Lancer Evolution, the all-new Lancer Ralliart and
all-new Lancer Sportback GTS and Sportback Ralliart.
    "With the arrival of these new products - our sales momentum has never
been better," said Koji Soga. Last year we finished with an industry leading
11.2% increase over the previous year.
    "And this year we continue to increase sales with March proving to be our
best month on record in Canada (up 8.9 percent over the previous March) with
year-to-date sales up 5.5-percent."

    Mitsubishi has been on the Canadian market for just six years and will
continue to develop its presence in the Canadian market; Mitsubishi currently
has 75 dealerships across Canada with plans for further expansion next year.

    
    NOTE: Photos of the Grande Prairie Mitsubishi grand opening are available
    at Mitsubishi's password free media website, www.mitsubishi-motors-pr.ca
    





For further information:

For further information: News Media Contacts: Susan Elliott, Manager,
Corporate & Product Communications, Phone: (905) 833-0826 or selliott@mmsa.com
Or Jacquie Adams, Corporate & Product Communications, Phone: (416) 995-0308 or
jac.adams@sympatico.ca

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Mitsubishi Motor Sales of Canada, Inc.

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