TORONTO, Jan. 8 /CNW/ - Now that the shopping has been done and the gifts
have been unwrapped, Canadians may be looking for a way to continue giving
beyond the holiday season.
A new website, called the Face of Giving, launched by Canadian Physicians
for Aid & Relief (CPAR), gives people a way to satisfy this need by giving a
meaningful gift that does not just make a difference - they can give a gift
that changes lives all year round.
Clean water for school children, safe motherhood kits, oxen that improve
food security for farmers, and energy saving stoves that benefit the
environment are just a few of the tangible, life-changing gifts that donors
can choose to give when they sign up to become a Face of Giving on CPAR's new
In addition to donating, the Face of Giving site gives donors the unique
opportunity to post their photo, and tell their story about why they have made
their donation - tell their story about why they believe their gift will
change lives. The site is appealing to those who are connecting online through
blogging and social networking sites like FaceBook and MySpace.
The Face of Giving initiative has launched with six specific projects
that support the building of healthy communities in Malawi, Ethiopia, Uganda
Specific Face of Giving projects include:
- Providing Oxen to Help Ensure Food Security in Northern Uganda
- Safe Motherhood Kits for Traditional Birth Attendants in Northern
- The Construction of a Rainwater Harvesting Tank in Tanzania
- Tree Planting in Ethiopia and Malawi
- Community Support for Landmine Survivors and War-Affected Persons
- Constructing Energy-Saving Stoves in Ethiopia
As soon as fundraising goals are reached new projects will be posted.
Donors can also set a fundraising goal in support of a project and
solicit sponsored donations from their friends and family. The compelling
story for each project is seen in the photos and video posted on the website -
Be a Face of Giving...Make a Donation. Post Your Photo. Tell Your Story.
Founded in 1984, CPAR works in partnership with vulnerable communities
and diverse organizations to overcome poverty and build healthy communities in
Africa. To this end, CPAR supports community efforts to ensure access to clean
water, adequate food, primary health services and a safe and healthy
For further information:
For further information: Roxane Tracey, (416) 369-0865 ext. 26,