CIBC brings unparalleled sport and cultural experience to fans during
the TORONTO 2015 Pan Am/Parapan Am Games
TORONTO, July 10, 2015 /CNW/ - #PanAmazing: That's the feeling CIBC (TSX: CM) (NYSE: CM) wants every Canadian and visitor to experience
during the TORONTO 2015 Pan Am/Parapan Am Games in a summer celebration
of Pan American sport and culture like no other event held in Canada
#PanAmazing is a new adjective in the sports lexicon defined as:
A contagious catchphrase-turned-hashtag born from the exhilaration and
fever of the TORONTO 2015 Pan Am and Parapan Am Games. Used by rabid
sport fans, excited athletes, average Joes/Josephines, and face-painted
four-year-olds to describe something ridiculously, irrefutably,
undeniably awesome. Brought to you by @CIBC.
"Whether you are attending the sporting events, taking part in the
countless cultural activities, or cheering on awe-inspiring athletic
performances wherever you are, we want this next month to be a
#PanAmazing experience for everyone," says Stephen Forbes, Executive
Vice-President, CIBC, Lead Partner of the TORONTO 2015 Pan Am/Parapan Am Games. "As a proud Canadian
company, CIBC is helping to make the Games a fun and memorable time for
Start your experience at the CIBC Pan Am Park - known as 'action
central' during the Games - located along Toronto's waterfront
(Exhibition Grounds) at our "CIBC PanAmazing Square", a 10,000-square
foot, free family-friendly zone that offers:
Live streaming of competitions on a gigantic TV screen
Fun activities for kids at our KidSport™ zone with the opportunity to meet and obtain autographs from Canada's
up-and-coming athletic stars in our CIBC Team Next program
Random Acts of Hospitality - CIBC Brand Ambassadors will be roaming
CIBC-branded venues looking for ways to enhance your experience. Sun
too hot? We've got sunglasses for you. Raining? We have ponchos to
As the industry leader in adopting innovative, convenient banking
technologies, CIBC - which offers "banking that fits your life" - is creating a unique,
world-class banking experience for both athletes and visitors.
"CIBC is excited to be testing new technology like iBeacons at the
Games," says Mr. Forbes. He notes that with iBeacon technology, CIBC
can deliver relevant proximity-based messages to athletes and visitors
through the TORONTO 2015 Official Pan Am/Parapan Am Games App to update
them on results, events and specific offers.
A first in the sporting world, the CIBC Banking Café in the CIBC
Athletes Village offers athletes the opportunity to conveniently take
care of their finances or unwind in the branch or on an outdoor patio
while enjoying "The Canadian Smoothie." Boasting ingredients found only
in Canada, this healthy treat was developed exclusively for athletes in
partnership with the Canadian Sport Institute Ontario (CISO). In the
Randy Starkman Media Centre, reporters and visiting dignitaries can
bank, do their foreign exchange, or buy commemorative Games coins from
the Royal Canadian Mint.
CIBC has also installed nearly 50 clean-energy-powered ATMs across the
Games footprint and has a limited edition of prepaid CIBC Pan
Am/Parapan Am Visa Gift Cards available at select branches in the host
The #PanAmazing experience continues at PANAMANIA, presented by CIBC,
with 35 days of vibrant cultural performances and the nightly Victory
Celebrations to celebrate the medal-winning athletes during PANAMANIA
Live at Toronto's Nathan Philips Square.
To help plan your day at the Games, download the following apps:
TORONTO 2015 Official Pan Am/Parapan Am Games App, presented by CIBC -
offers venue details, ticket information, PANAMANIA celebrations, maps
and much more. Download from the Google Play Store and the App Store.
CBC Sports App, presented by CIBC - offers an unprecedented 600 hours of
live Games streaming, video-on-demand, instant results, medal
standings, photo galleries and immediate news stories.
Tweet your experience by using the hashtag #PanAmazing and @CIBC for the opportunity to receive 'Surprise and Delight' giveaways from
To learn more about how CIBC is inspiring youth and investing in a
lasting sport legacy in Canada, click here.
CIBC is a leading Canadian-based global financial institution with 11
million personal banking and business clients. Through our three major
business units - Retail and Business Banking, Wealth Management and
Wholesale Banking - CIBC offers a full range of products and services
through its comprehensive electronic banking network, branches and
offices across Canada with offices in the United States and around the
world. You can find other news releases and information about CIBC on
our corporate website at www.cibc.com/ca/media-centre/.
About CIBC's Pan Am/Parapan Am Games Sponsorship
As the Lead Partner of the TORONTO 2015 Pan Am/Parapan Am Games, CIBC is
committed to enriching Canadian communities through the power of sport.
Through our investments we will create a lasting legacy by funding
next-generation athletes, encouraging the volunteer spirit of our
employees, helping finance landmark venues and engaging our diverse
communities while fusing sport with arts and culture. To learn more
SOURCE Canadian Imperial Bank of Commerce
For further information:
Caroline Van Hasselt, Director, External Communications and Media Relations, 416-784-6699, firstname.lastname@example.org.