G4TechTV Canada broadcasts live from 14th Annual E3 Business and Media Summit



    TV's most in-depth coverage of exclusive E3 announcements and product
    launches

    TORONTO, July 11 /CNW/ - G4techTV Canada offers viewers the inside track
on the E3 Business and Media Summit, an exclusive invitation-only tradeshow
for the gaming industry. Viewers will be treated to an all-access pass to be
among the first to get the scoop first-hand from live Microsoft, Sony and
Nintendo presentations as well as a glimpse of the behind-the-scenes
schmoozing and deal making on next-generation products that will shape the
future of the gaming industry.
    G4techTV Canada will air 16 hours of original live programming as well as
broadcast repeats over four days from the E3 show floor starting Monday, July
14 until Thursday, July 17.
    The Nintendo Wii Fit, Sony's PSP Slim and a host of Microsoft X-Box
products were introduced at the 2007 E3 Summit. Tune in to find out what
surprises are in store for the 2008 holiday shopping season and beyond.
    Now in its 14th year, the E3 Business and Media Summit - formerly known
as the Electronic Entertainment Expo - previously attracted up to
70,000 entertainment and gaming enthusiasts but will continue its exclusive
invite-only format that was introduced last year. This year's event will be
attended by gaming industry professionals, journalists and VIPs for a showcase
of the hottest games and equipment before they hit the consumer market.

    
    Programming highlights:

    Monday, July 14, 2008
        -      Live Microsoft Spotlight - 1:00 p.m. to 3:00 p.m. ET
        -      Live E3 pre-show coverage - 7:00 p.m. to 9:00 p.m. ET

    Tuesday, July 15, 2008
        -      Live Sony and Nintendo spotlight - 12:00 p.m. to 4:00 p.m. ET
        -      Live E3 day one coverage - 6:00 p.m. to 9:00 p.m. ET/PT

    Wednesday, July 16, 2008
        -      Live E3 day two coverage - 6:00 p.m. to 9:00 p.m. ET

    Thursday, July 17, 2008
        -      Live E3 day three coverage - 6:00 p.m. to 8:00 p.m. ET/PT
    

    About G4techTV in Canada

    G4techTV Canada (formerly TechTV Canada) launched in September 2001.
G4techTV is the one and only television station that is plugged into every
dimension of games, gear, gadgets and gigabytes. Owned by Rogers Media Inc.,
the channel airs more than 24 original series. G4techTV is available on
digital cable and satellite. For more information, see www.g4techtv.ca.





For further information:

For further information: Lisa Mills, Media Profile, T: (416) 504-8464,
mills@mediaprofile.com; Veronica Logue, Rogers Media Television, T: (416)
764.3195, veronica.logue@rci.rogers.com


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