TORONTO, Aug. 14 /CNW/ - As the summer draws to a close, Indigo's Online
Community is a dynamic place for booklovers and their friends to connect and
reconnect. Until August 27, 2008 at noon, Indigo Online Community members who
invite a friend to join The Community will be automatically entered to win a
MacBook Air. In addition to this ultimate back-to-school essential that keeps
them connected with friends, booklovers can also win the chance to stock up
with weekly $500 gift card giveaways too. Membership in Indigo's Online
Community is restricted to booklovers 17 years of age and older, while full
contest details are available online at www.chapters.indigo.ca/community.
Since last October when Indigo's Community launched, more than 140,000
booklovers have joined to converge around their interest and passion for
books, authors and reading. Clocking more than one million minutes monthly,
Community members have quickly embraced the best-in-class social networking
and user-generated content tools that Indigo's Online Community delivers to
collectively add more than 500,000 unique titles to their member shelves. From
summer reading sensations like Stephenie Meyer's Twilight Saga to reference
materials printed on recycled papers, along with litterless lunch options from
Kleen Kanteen and Laptop Lunches, Indigo Online Community members are posting
comments, reviews, recommendations and top 10 lists around common
Booklovers get together and get smarter with the best back-to-school
essentials in-store and online with Indigo Books & Music.
About Indigo Books & Music Inc.
Indigo Books & Music Inc. (TSX:IDG) is a publicly traded Canadian company
and the largest book retailer in Canada, operating bookstores in all provinces
under the names Indigo Books Music & More, Chapters, The World's Biggest
Bookstore and Coles. Indigo operates www.chapters.indigo.ca, an online
retailer of books, music, DVDs and toys.
In 2004, Indigo founded the Indigo Love of Reading Foundation, a
registered charity that provides new books and educational materials to
high-needs Canadian elementary schools, to address the literacy crisis in
Canada. Visit loveofreading.org for more information.
For further information:
For further information: Janet Eger, Director, Public Relations, Indigo
Books & Music Inc., (416) 342-8561; Lisa Huie, Manager, Public Relations,
Indigo Books & Music Inc., (416) 646-8926