"Libé" extends realm of its intellectual community through a Web 2.0
platform using Nstein's content management solutions
MONTREAL, QC and PARIS, France, Feb. 28 /CNW Telbec/ - Nstein
Technologies Inc. www.nstein.com (TSX-V: EIN), a leader in online publishing
solutions for newspapers, magazines and online content providers, announced
that France's daily newspaper, Libération, has selected Nstein's Web Content
Management (WCM) and Text Mining Engine (TME) solutions to create its second
generation website and develop a robust platform for user-driven content.
Commonly known as "Libé", the paper was founded in 1973 by existentialist
Jean-Paul Sartre, and is recognized for its progressive viewpoints. Positioned
at the forefront of France's high quality dailies, Libé's website,
www.liberation.fr, was France's first newspaper online - and is one of
France's most popular sites, attracting more than 10M readers each month.
Under new management, Libération has designed a second generation website that
will expand and strengthen the paper's relationship with its audience by
offering a vehicle for intellectual discourse which is a key part of its SEO
(Search Engine Optimization) strategy for increasing online visibility.
The new management team is committed to the commercial success of the
website and has chosen Nstein's solutions to build a full-featured site
designed to create a robust platform upon which their community of users can
engage-sharing views and driving editorial through blogs and other interactive
editorial tools. Nstein's platform will connect to Libération's current
editorial system, ensuring a smooth Print to Web content supply chain.
Moreover, the openness of Nstein's WCM will allow the syndication of content
to and from the site-reinforcing Libé's brand as a driver of ideas. To handle
the high-volume of both editorial and user-generated content, TME is critical
because of its ability to categorize and index content automatically and
"Our first site did not have Web 2.0 capabilities, and because the
architecture was closed we could not add these functionalities," explained
Denis Pierrard, Managing Director for Libération. "With Nstein, we now have a
fully open, fully scalable solution that will allow for the aggressive growth
we have planned."
Luc Filiatreault, President and CEO of Nstein Technologies declared:
"Libération is poised to leverage the power of both print and digital
distribution to once again take a leading role in forming public opinion and
advancing community. Libé's audience, for both the paper and web, is one of
its tremendous assets, and this platform is perfect to showcase their opinions
Libération is the 18th major media company since 2007 to choose Nstein
content management solutions for the media and electronic publishing industry.
Nstein is the solution provider of choice for many of the leading French
media companies, including: Group Hommell (www.telecablesat.fr), 20 minutes
(www.20minutes.fr), Le Nouvel Observateur (tempsreel.nouvelobs.com), 01Net
(www.01net.com) and L'Express (www.lexpress.fr).
About Nstein Technologies Inc.
Nstein Technologies (TSX-V: EIN) develops and markets multilingual
solutions that power online publishing for the most prestigious newspapers,
magazines, and content-driven organizations. Nstein's solutions generate new
revenue opportunities and reduce operational costs by enabling the
centralization, management and automated indexing of digital assets. Nstein
partners with clients to design a complete online strategy for success using
publishing industry best practices for the implementation of its Web Content
Management, Digital Asset Management and Text Mining Engine products.
- The TSX Venture Exchange does not accept responsibility for the
adequacy or accuracy of this release.
- The financial value of the contract, on an individual basis, is not
financially material to the affairs of Nstein Technologies Inc. The
specific financial terms of the contracts can not be disclosed since
knowledge of these transaction terms could represent a significant loss
of competitive advantage to the Company as competitors would gain
access to its pricing model. The Company believes that the disclosure
of agreements by means of a press release is necessary to demonstrate
the ability of the Company's technology to meet the requirements of its
potential clients in the publishing, media and entertainment
industries. Further, the completion of these types of agreements
demonstrates the ongoing ability of the Company to capture an
increasing share of this market and generate market acceptance for its
products. The software license revenues resulting from this contract
will be included in the Company's fourth quarter results (quarter
ending December 31, 2007). Any statement that appears prospective shall
not be interpreted as such.
- Any statement that appears prospective shall not be interpreted as
For further information:
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Bruno Martel, Chief Financial Officer, Nstein Technologies Inc., (514)
908-5406, firstname.lastname@example.org; Media: Rina Marchand, Marketing Manager,
Nstein Technologies Inc., (514) 908-5406, email@example.com; Renmark
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(514) 939-3989, Fax: (514) 939-3717, www.renmarkfinancial.com