FLARE Announces Bonus Fall Issue Featuring the Best of Canadian Style



    Special Issue Sponsored Exclusively by P&G Beauty

    TORONTO, Sept. 1 /CNW/ - This year FLARE Magazine, Canada's Fashion
Authority celebrates its 30th Anniversary with the exclusive release of a
one-of-a-kind portrait issue entitled Canada Style. This bonus issue
highlights a hot crop of fashion and beauty trendsetters as well as a special
salute to 30 influential and inspiring Canadian women. Sponsored exclusively
by advertiser P&G Beauty, Canada Style will be polybagged with FLARE's October
issue and will be available across Canada on September 7th.
    "Canadian fashion talent just keeps getting better and better.
Innovative, compelling and relentlessly modern, fashion in Canada is making
news," says Lisa Tant, editor-in-chief, FLARE Magazine. "From our established
designers to exciting up-and-comers, the top labels in our vibrant Canadian
fashion scene are spotlighted in our Canada Style issue."
    Canada Style is a 64 page magazine that highlights Canada's extensive
range of stylemakers. Always original, innovative and trend-setting FLARE
Magazine sets a new standard with a portrait portfolio of internationally
recognized actresses, musicians, models, dancers and Olympic athletes while
also capturing candid shots of Canada's inspirational volunteers and
activists. Always a champion of new talent the issue also turns the lens on a
blogger, illustrator, novelist, stylist and of course - a hot new designer.
Subjects include: actress Ellen Page, politician Helena Guergis, athlete
Joannie Rochette and singer Nikki Yanofsky. The diverse personalities and
fashion profiled in Canada Style further solidifies FLARE's reputation of
offering a uniquely Canadian view while showcasing the best trendsetters in
the country.
    In an extraordinary partnership, FLARE is proud to have P&G Beauty on
board as the exclusive advertising sponsor of Canada Style. "This special
issue is going to be a wonderful celebration of Canadian women and Canadian
beauty, which P&G Beauty brands like Pantene, Olay, CoverGirl and Clairol are
happy to be a part of," says Danielle Bibas, P&G Beauty General Manager,
Canada. "P&G Beauty is proud to support FLARE Magazine and congratulates the
entire team on 30 years of delivering editorial excellence."
    The bonus issue of FLARE will be available polybagged with newsstand
copies of FLARE's October issue. Both the October issue with the bonus Canada
Style issue, will be on newsstands September 7, 2009. In addition, FLARE
subscribers will also receive a copy of Canada Style polybagged with their
regular issue.

    ABOUT FLARE, Canada's Fashion Authority. With more female readers in its
core target of women 25-39 than any other Canadian fashion magazine, Flare is
one of Canada's best-selling and most popular fashion & beauty magazines. It
features international and Canadian trends, with an emphasis on merchandise
available at Canadian retailers. Flare also features coverage about beauty,
fitness, entertainment, careers, celebrities and a very popular where-to-buy
"Stylesource" guide. Flare.com is one of the most visited fashion websites in
Canada by women 18+ offering timely style information Canadian women have come
to rely on from the experts at Flare. In January 2008 Flare was named one of
the most influential magazines in Canadian publishing history, by Masthead
Magazine - the watchdog of Canada's periodical industry. In 2009 Flare reached
a new milestone - the celebration of its 30th Anniversary.

    ABOUT ROGERS MEDIA INC., a division of Rogers Communications Inc., (TSX:
RCI; NYSE:   RCI), operates Rogers Broadcasting and Rogers Publishing. Rogers
Broadcasting has 51 AM and FM radio stations across Canada. Television
properties include 5 Citytv stations, 5 OMNI multicultural television
stations, Rogers Sportsnet, the Shopping Channel and The Biography Channel
Canada. Rogers Publishing produces 78 publications, including many well-known
consumer magazines such as FLARE, Maclean's, Chatelaine, Today's Parent,
LouLou, Hello!Canada and is the leading publisher of a number of industry,
medical and financial publications. All media properties are integrated with
their own popular web sites. Rogers Media also owns The Toronto Blue Jays
Baseball Club and Rogers Centre, a year-round sports and entertainment
facility.

    
    Sources: PMB 2009, Spring. ABC Dec. 2008 Statement.com Score Media
    Metrix. All locations, Dec08 to Feb09. Average: women 18+. Comparison
    sites: louloumagazine.com, ellecanada.com, elle.com, fashionmagazine.com.
    





For further information:

For further information: Tracy Finkelstein, Flare, (416) 764-2471,
tracy.finkelstein@flare.rogers.com; Hazel Picco, Flare, (416) 764-2477,
hazel.picco@flare.rogers.com

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