Fido Releases High Value Price Plans for Apple iPhone 3G



    Voice and data combined start at $60

    TORONTO, June 27 /CNW/ - Fido, Canada's fourth largest wireless provider
and number one in wireless customer satisfaction(*) today announced a variety of
voice and data pricing plans for the much-anticipated Apple(R) iPhone 3G set
to hit stores on Friday, July 11. With monthly iPhone 3G combined voice and
data plans starting at $60, Fido offers a wide selection of high value options
to meet the needs of Canadian iPhone 3G fans.
    iPhone 3G combines all the revolutionary features of iPhone with 3G
networking that is twice as fast(xx) as the first generation iPhone, built-in
GPS for expanded location based mobile services, and iPhone 2.0 software which
includes support for Microsoft Exchange ActiveSync and runs the hundreds of
third party applications already built with the recently released iPhone SDK.
    "As the wireless provider voted number one in wireless satisfaction(*),
Fido is thrilled to offer a variety of well-priced voice and data plans making
iPhone 3G accessible to as many of our customers as possible," said John
Boynton, SVP and Chief Marketing Officer, Rogers Wireless, owner of the Fido
brand. "These pricing plans will allow our urban customer base easy enjoyment
of all that iPhone 3G has to offer."

    
    iPhone 3G Price Plans at Fido
    -----------------------------

    -------------------------------------------------------------------------
    Price    Voice               Data      Sent       Incoming     Visual
                                           Text       text         Voicemail
                                           Messages   messages
    -------------------------------------------------------------------------
    $60 /    150 minutes +       400 MB    75         Unlimited    Unlimited
    month    unlimited Evening
             and Weekend
    -------------------------------------------------------------------------
    $75 /    300 minutes +       750 MB    100        Unlimited    Unlimited
    month    unlimited Evening
             and Weekend
    -------------------------------------------------------------------------
    $100 /   600 minutes +       1 GB      200        Unlimited    Unlimited
    month    unlimited Evening
             and Weekend
    -------------------------------------------------------------------------
    $115 /   800 minutes +       2 GB      300        Unlimited    Unlimited
    month    unlimited Evening
             and Weekend
    -------------------------------------------------------------------------


    Data Usage - What You Get

    -------------------------------------------------------------------------
    Monthly Data Usage     Online Applications
    -------------------------------------------------------------------------
    400 MB                 up to 200,000 text emails or 3,100 web pages or
                           1,360 photo attachments
    -------------------------------------------------------------------------
    750 MB                 up to 380,000 text emails or 5,900 web pages or
                           2,560 photo attachments
    -------------------------------------------------------------------------
    1 GB                   up to 524,000 text emails or 8,000 web pages or
                           3,500 photo attachments
    -------------------------------------------------------------------------
    2 GB                   up to 1,048,000 text emails or 16,000 web pages
                           or 7,000 photo attachments
    -------------------------------------------------------------------------

    In addition to offering per-second billing on all its plans, Fido will
also offer two iPhone value packs for popular wireless features: a $15 monthly
value pack including Call Display, WhoCalled, Caller Ring Trax, 2,500 Sent
Text Messages and 2,500 Call Forwarding Minutes; and a $20 monthly value pack
including Call Display, WhoCalled, Caller Ring Trax, 10,000 Sent Text Messages
and Fido Evenings starting at 5:00 p.m. and 2,500 Call Forwarding Minutes.
    Fido customers get Fido Rewards, the largest and most successful
membership program in North America, that rewards customers with FidoDollars
for their wireless usage. Existing customers in their renewal window can use
their FidoDollars to upgrade to iPhone 3G on a three year agreement.
    Additional information on launch day activities will be coming soon.

    (*)  As awarded by J.D. Power & Associates: 'Canada's Highest in Customer
         Satisfaction with Contract Wireless Service,' 2007
    (xx) Based on 3G and EDGE testing. Actual speeds may vary due to a
         variety of factors.
    

    About FIDO

    Fido offers Canadian consumers a wide range of wireless voice and data
communications products and services, including international roaming in over
200 countries/areas. Fido is wholly owned by Rogers Wireless Partnership,
Canada's largest wireless provider and the country's only carrier operating on
the global standard GSM technology platform. For more information, please
visit fido.ca.





For further information:

For further information: Liz Hamilton, Fido,
elizabeth.hamilton@rci.rogers.com, (416) 935-8710

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