EQUUS BECOMES FIFTH HYUNDAI TO EARN IIHS TOP SAFETY PICK IN 2011

MARKHAM, ON, April 15 /CNW/ - The 2011 Hyundai Equus has become the fifth vehicle in the company's line-up to earn the title of "Top Safety Pick" from the U.S.-based Insurance Institute for Highway Safety (IIHS) this year. Genesis, Santa Fe, Sonata, and Tucson were named to the IIHS list last December.

Designed to compete with famous top-of-the-line luxury models from Germany and Japan, the Equus is Hyundai's flagship sedan. Equus combines a powerful V8, an adaptive air suspension, high-tech features, and advanced safety technologies to provide the luxury, performance, safety, and comfort full-size luxury sedan buyers expect.

"Winning this award with our flagship Equus is a testament to our ability to stand alongside the most celebrated marques in the industry," said Steve Kelleher, President and CEO of Hyundai Auto Canada Corp. "But in traditional Hyundai fashion, we're making the same cutting edge safety technology accessible to consumers in every segment we compete in. The upcoming 2012 Accent, for example, will offer best-in-class safety equipment as standard despite being our least expensive model."

In the past year, Hyundai vehicles have received safety accolades from associations across the globe. The all-new 2011 Sonata was one of the first vehicles to receive a 5-star overall crash safety rating from the U.S. National Highway Traffic Safety Administration under their stringent new testing standards. The newly-redesigned Tucson (ix35) achieved similar recognition, earning 5-star crash safety ratings from the benchmark European and Australasian New Car Assessment Programs.

Kelleher added that Hyundai is forging ahead with research and development for the next generation of safety technologies. "While we're always honoured to receive awards for safety, our focus lies ahead. Hyundai will work to ensure that each successive generation of our vehicles meet and exceed the highest possible standards of safety."

Hyundai Auto Canada, established in 1983 and headquartered in Markham Ontario, is a subsidiary of Hyundai Motor Company of Korea. Hyundai vehicles are distributed throughout Canada by Hyundai Auto Canada and are sold and serviced through more than 195 dealerships nationwide.

SOURCE Hyundai Auto Canada Corp.

For further information:

For interviews or additional information, please contact:

Chad Heard, Public Relations Manager, Hyundai Auto Canada Corp.
Office: (905) 948-6712, Mobile: (416) 559-9640, Email: cheard@hyundaicanada.com

Patrick Danielson, Public Relations Specialist, Hyundai Auto Canada Corp.
Office: (905) 948-6876, Email: pdanielson@hyundaicanada.com


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