MONTREAL, June 8 /CNW Telbec/ - Eloda Corporation ("Eloda") (TSX-V:ELA),
an emerging North American leader in TV advertising monitoring and
verification, is pleased to announce it has won the "Stratégie Innovation"
prize of the AMM-PCM's Concours Stratégies 2007 for its Eloda Protocol service
deployment, a media buy verification and real-time broadcast monitoring
The Concours Stratégies aims to honor and reward the accomplishments of
professionals from the communications and marketing industry in Quebec.
"According to us, this prize expresses the industry's recognition toward
the relevance and importance of an advertising proof-of-performance service,"
said Jean-François Pouliot, president of Eloda. "Thanks to our AdDNA
technology, Eloda Protocol now allows advertisers and their agency to maximize
the performance of each dollar invested in TV advertising," he added.
About Eloda Corporation
Eloda Corporation is an independent third party providing a suite of
innovative, effective and user-friendly measurement and validation tools for
the advertising industry. Using its proprietary technology, Eloda is the first
company to offer a new generation of capture-index-verify applications that
allow for occurrence proof-of-performance without the traditional need for
pre-encoding. Founded in 2000, Eloda now employs 40 people. The company is
headquartered in Montreal, with sales offices in New York, Chicago and Toronto
with a U.S. operations center in Parsippany, New Jersey. The company offers
its TV ad proof-of-performance services to advertisers and agencies in both
Canada and the United States. Eloda Corporation's securities are traded on
Canada's TSX Venture Exchange under the symbol ELA.
The TSX Venture Exchange does not accept responsibility for the adequacy
or accuracy of this release.
For further information:
For further information: Eloda Corporation: Sonia Ferland,
Communications Coordinator, (514) 842-1513, Fax: (514) 842-4588,
firstname.lastname@example.org; Renmark Financial Communications Inc.: Jason Roy:
email@example.com; Julien Ouimet: firstname.lastname@example.org, (514)
939-3989, Fax: (514) 939-3717, www.renmarkfinancial.com