Economic principles demystified by Desjardins - Desjardins Group's economists release a Practical Guide to Economic Concepts and Theories



    MONTREAL, Dec. 19 /CNW Telbec/ - At last, microeconomics and
macroeconomics, market finance and statistical concepts made simple. The
economists at Desjardins Group, Canada's largest integrated cooperative
financial group, have published a straightforward guide to economic concepts
and theories, to provide a better understanding of the economy and financial
markets.
    With Michel Patry, Director of HEC Montréal, and François Dupuis, Vice
President, Desjardins Economic Studies, in attendance, Ms. Monique F. Leroux,
Desjardins Group's Chief Financial Officer, launched the Practical Guide to
Economic Concepts and Theories.
    The Practical Guide to Economic Concepts and Theories is intended for
everyone from finance and economics students to personal financial advisors,
financial planners, fund managers, small-time speculators, and other
investors.
    Major topics include microeconomics, macroeconomics, international
economics and finance, the public economy, and market finance, as well as some
of the statistical concepts found everywhere in economic analysis. In short,
this is a complete, user-friendly guide in which concepts are applied to the
Canadian and North American context.
    "Desjardins is especially proud to be able to draw on the knowledge and
experience of the team of seasoned economists who helped to create this third,
general audience guide. It will give neophytes an introduction to the basic
concepts, while economy watchers will gain additional information; it could
also become an invaluable handbook for specialists," said Ms. Leroux.

    About Desjardins Group

    Desjardins Group is the largest integrated cooperative financial group in
Canada, with overall assets of $147 billion, as at September 30, 2007. It
comprises a network of caisses, credit unions and business centres in Québec
and Ontario, and some twenty subsidiary companies in life and general
insurance, securities brokerage, venture capital and asset management, many of
which are active across the country. Drawing on the expertise of its 40,000
employees and the commitment of 6,800 elected officers, Desjardins offers its
5.8 million individual and corporate members and clients a full range of
financial products and services. Its physical distribution network is
complemented by leading-edge virtual access methods. To find out more, consult
www.desjardins.com.

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For further information:

For further information: (for journalists only): Nathalie Genest,
Advisor, Information and Media Relations, Desjardins Group, 514) 281-7275,
1-866-866-7000, ext. 7275, nathalie.genest@desjardins.com


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