Drivers tuning their human-powered engines for Canada's first-ever Red Bull Soapbox



    
    --Fifty-six road raging teams to heat up West 4th Avenue on
    September 7th--
    

    VANCOUVER, Aug. 13 /CNW/ - Revved up and ready to roll, some of Canada's
most creative cats have been given the green light to transform their artistic
sketches into outrageous cars for the ultimate soapbox joy-ride. On Sunday,
September 7th, Red Bull Soapbox will tear down Vancouver's West 4th Avenue -
from Vine to Burrard - featuring crafts summoned from the dark side
(Bicyskulls, Gargoyles, and Grave Diggers), those built with a divine hammer
(Noah's Ark, Heavenly Riders), and others guaranteed to raise a smile... Sgt
Pepper's Lonely Hearts Club Band! Over 50 teams rose to the top of the
scrap-wood heap of more than 200 applicants for the opportunity to showcase
their custom rides and need for speed!
    Not to be confused with your typical childhood derby, Red Bull Soapbox is
an international race with its own unique set of rules. A high-octane
collection of celebrity judges will base their decisions on tried and true
criteria: speed, creativity and showmanship. Quick tires and streamlined
aerodynamics might get teams to the finish line, but only those with a witty,
wacky touch will get to the podium. The more outrageous the cart the better!
    Although this is the first-ever Canadian pit stop, Red Bull Soapbox
boasts over 100 races in 30 countries in its tool belt, with the first
checkered flag waved in Brussels in the year 2000.

    SUNSCREEN REQUIRED: IT'S GOING TO BE A HOT ONE OUT THERE

    So who are these road warriors that put gamesmanship before gasoline?
Ready to burn up the pavement are Holly Smokes and Team Steam, while dropping
the temperature will be Glacier Fresh and Russell Brewing. Of course Noah's
Ark and the Rasta Rocket 420 will need to do their best to avoid any
collisions. For those teams that do get in a scrape, Craftsman Collision will
be on hand to do any repair work...or will they? Not if they run into the
Grave Diggers or catch a ride with Next Station is Domination!

    ROAD RULES

    Teams of four will race down a 520 metre long course. Driver and creative
license aside, there are a few rules and regulations. First, all soapboxes
must be entirely human-powered meaning no engines, no motors and no fuel.
Secondly, all vehicles must not exceed a maximum of 6' (1.82 m) wide and 20'
(6.1 m) long. To maintain ground clearance (and prevent you from getting stuck
on the starting ramp), soapboxes should be no taller than 7' (2.13 m).
Finally, maximum weight must not exceed 176 lb. (79.83 kg.), not including the
driver!
    Teams will be judged on three criteria: speed, creativity and
showmanship. The stakes are high - the winning team will win an unforgettable
Formula One experience in Montreal including flight and hotel for all four
team members. Second prize is an ultimate driving day/weekend at one of the
most challenging courses in the country. Third prize is a day of go-kart
racing for the entire team. And what would this race be without a People's
Choice Award? Winners will be chosen by audience SMS voting the day of the
race.
    Gates open at noon and the first dual-bracketed soapbox race is at
1PM PST. The event is free to the public. For more information including team
bios, photos, and video footage from past Red Bull Soapbox Races, visit
www.redbullsoapbox.ca.





For further information:

For further information: For all other media inquiries, please contact:
Sonia Klinger or Josée Laperriere, Red Bull Canada,
sonia.klinger@ca.redbull.com, josee.laperriere@ca.redbull.com, (416) 542-7493,
(416) 542-7485; Melissa Graham, Michelle Easton, Alana Lipton, Edelman,
melissa.graham@edelman.com, michelle.easton@edelman.com,
alana.lipton@edelman.com, (416) 979-1120 x 350, 347, 222


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