Desjardins Client Contact Centres Rated Best in the World



    Earning COPC certification for a 5th consecutive year, the Client Contact
    Centres of Desjardins Financial Services Division achieve global
    reference status

    LEVIS, QC, Feb. 18 /CNW Telbec/ - Client Contact Centres operated by
Desjardins Group have been awarded the prestigious COPC (Customer Operation
Performance Center) certification for the 5th year, a world first for any
financial institution.
    The contact centres that report to Desjardins Financial Services Division
were awarded this certification, one of the world's most demanding in the area
of client contact centres. To receive certification, companies must meet more
than 21 criteria linked to productivity, quality and client satisfaction.
    The requirements for COPC certification change from year to year. More
than just an industry acknowledgement, COPC certification underscores the
ongoing approach to improving operations. Following an assessment of our 2008
activities, Desjardins Financial Services Division received an overall audit
score of 1975 out of 2000.
    "We want to be the model for client services and the COPC standard is the
mark of excellence that sets us apart from other client contact centres around
the globe," stated Maureen Dubois, vice-president of the Financial Services
Division at Desjardins. "We are particularly proud of being recognized as one
of the most important international authorities on client contact centres for
a financial institution. And this is largely due to our devoted and engaged
personnel."

    About Desjardins Group

    Desjardins Group is the largest cooperative financial group in Canada,
with overall assets of $150 billion, as at September 30, 2008. It comprises a
network of caisses, credit unions and business centres in Québec and Ontario,
and some twenty subsidiary companies in life and general insurance, securities
brokerage, venture capital and asset management, many of which are active
across the country. Drawing on the expertise of its 40,000 employees and the
commitment of more than 6,500 elected officers, Desjardins offers its 5.8
million individual and corporate members and clients a full range of financial
products and services. Its physical distribution network is complemented by
leading-edge virtual access methods. To find out more, consult
www.desjardins.com.




For further information:

For further information: (for journalists only): Nathalie Genest,
Advisor, Information and Media Relations, (514) 281-7275, 1-866-866-7000, ext.
7275, nathalie.genest@desjardins.com


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