Daffodil Days and Daffodil Month put focus on cancer



    VANCOUVER, March 14 /CNW/ - Canadian Cancer Society, B.C. and Yukon
Division volunteers will offer daffodils at high traffic locations in local
communities from mid-March into April as part of a 'Daffodil Days' promotion.
    Daffodil Days is followed by the Society's 'Daffodil Month' in April.
More than 12,000 volunteers in B.C. and the Yukon will go door-to-door to
raise funds for cancer research, prevention, and support programs. Last year,
local residents donated more than $2.5 million through Daffodil Days and the
door-to-door canvass, a total the Society this year hopes to surpass.
    "At least half of all cancers can be prevented," said Barbara Kaminsky,
CEO for the Canadian Cancer Society, B.C. and Yukon division. "We can prevent
many cancers by reducing smoking rates, having higher exercise participation
rates, consuming more vegetables and fruit, and maintaining a healthy body
weight."
    Krys Germana, 45, is a five-time cancer survivor first diagnosed on
Valentine's Day 2001. During last year's campaign the Kamloops, B.C. resident
and Daffodil Days volunteer swapped thousands of stems of the vibrant, yellow
flower for individual donations that totaled more than $22,000, which beat her
2005 fundraising tally by more than 25 per cent. "For me, daffodils are a sign
of spring, renewal, and the important role of the Canadian Cancer Society,"
she said.

    Founded in 1938, the Canadian Cancer Society is a national,
community-based organization that seeks to eradicate cancer and improve the
quality of life of people living with cancer. The Society provides valuable
cancer information services, funds research and educates Canadians on cancer
risks. In British Columbia and the Yukon, it has funded $19 million in
B.C.-based research over the last five years and recently established the
Canadian Cancer Society Chair in the Primary Prevention of Cancer at UBC.

    To volunteer for Daffodil Days or to canvass door-to-door, visit
www.cancer.ca, select "B.C." and follow the "How you can help/Fundraising
Events" links. For more information call our toll-free Cancer Information
Service at 1-888-939-3333.





For further information:

For further information: Media contact: Marcelo Dominguez, Manager,
Media Relations, Canadian Cancer Society, B.C. and Yukon Division, T: (604)
675-7340, C: (778) 686-1300, E: mdominguez@bc.cancer.ca

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Canadian Cancer Society (BC and Yukon Division)

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