CALGARY, Oct. 11 /CNW/ - October is breast cancer awareness month and
Sunterra Market is proud to join forces with The Canadian Breast Cancer
Foundation (CBCF) - Prairies/NWT Region, to help raise funds for breast cancer
research. Sunterra Market has titled the campaign Cure your Cravings.
Sunterra Market has invested in an annual program since 2005 to help
contribute to the cause, in the past raising several thousands of dollars.
This year, the two groups have more formally joined forces, working with
volunteers and local media in both Edmonton and Calgary to help increase
donated dollars even further.
The campaign is a simple one: succulent strawberries dipped in pink
chocolate, sold in packs of six or singles.
Sunterra will be hosting Cure Your Cravings days at various Market
locations in Calgary and Edmonton, where Canadian Breast Cancer Foundation
volunteers and Sunterra team members invite the public to partake in the
dipping of strawberries in a pink chocolate fountain to help raise funds for
and awareness of breast cancer research.
Cure Your Cravings runs throughout the month of October at all seven
Sunterra Market locations. The berries are also available through Sunterra
The berries sell for $7 for a pack of six or $1.50 for a single treat.
50% of campaign sales will be donated to the Canadian Breast Cancer
Foundation - Prairies/NWT Region. The group's goal for October 2008 is to
raise over $12,000.
For all photo opportunities, please contact Sunterra Market regarding the
date and locations of the pink chocolate fountains.
For further information:
For further information: Glen Price, President, Sunterra Markets, T:
(403) 266-2820; Kristen Halpen, Marketing Manager, Sunterra Markets, T: (403)
266-2820; Stephanie Cunha, CBCF - Prairies, NWT, T: (780) 452-1166