-- Evaluation based on Ability to Execute and Completeness of Vision --
BURLINGTON, MASS., December 21 /CNW/ - Cognos(R) (NASDAQ: COGN) (TSX:
CSN), the world leader in business intelligence and performance management
solutions, today announced it is positioned in the leaders quadrant in
Gartner, Inc.'s recently released Corporate Performance Management Suites 2007
Magic Quadrant.(1) Vendors are evaluated annually based on their completeness
of vision and ability to execute.
Gartner defines Corporate Performance Management (CPM) as including
"processes.... such as strategy formulation, budgeting and forecasting;
methodologies that drive some of the processes, such as the balanced scorecard
or value-based management; and the metrics used to measure performance against
strategic and operational performance goals."
Cognos 8 Planning 8.2, a significant Planning product upgrade that was
released last quarter, has improved user interface options (through web client
and Excel) and now leverages all Cognos 8 platform services. Cognos
Controller, also updated earlier this year, is aimed at those who manage
financial consolidation. Additionally, Cognos' recent acquisition of Applix
further strengthens its position as a leading provider of performance
management solutions, bringing TM1 one of the fastest in memory OLAP engines
on the market to its product portfolio, and strengthening general reporting
and analytics capabilities.
Cognos helps customers globally such as BlueCross BlueShield of Tennessee
(BCBST) ensure better internal decision-making through faster delivery and
increased visibility of key performance metrics.
As Tennessee's largest provider of healthcare coverage, insurance
products, and services, representing more than 2.3 million member clients,
BCBST manages a tremendous volume of data. In 1996, BCBST selected Cognos as
its standard BI toolset to achieve a view of its business-critical information
and to enhance analysis and reporting capabilities. To support a broader
Corporate Performance Management strategy at the organization, BCBST
subsequently implemented Cognos Planning and metrics. More recently, the
company developed a Proof-of-Concept application to demonstrate the business
value of integrating text analytics, predictive analytics, enterprise search,
and traditional BI software using Cognos Go! Search, Cognos 8 BI, and IBM's
OmniFind solutions. As a 2007 recipient of both a Cognos Performance
Leadership Award, and IBM's Information on Demand Award for Best Information
Integration Project of the Year, BCBST has a distinct customer view of the
completeness of the Cognos vision of Performance Management.
"The complex enterprise-wide performance management challenges that we
are now addressing require complementary functionality and a tight integration
at all levels of the supporting technologies, including data integration
tools, database platform technology, and performance management software,"
said Frank Brooks, senior manager of data resource management and chief data
architect, BlueCross BlueShield of Tennessee. "It's also critical that each of
these components provide world-class capabilities based on their own merit.
We've already benefited from the capabilities and integration of IBM's DB2
Server technology and their Information Server suite of data integration
tools. We've also implemented a number of innovative business solutions using
Cognos' expanding set of Business Intelligence and Performance Management
"In my opinion, our placement in the leaders' quadrant validates our
vision and shows that our global customer base continues to rely on Cognos as
their performance management partner," said Rob Ashe, president and CEO,
Cognos. "Our strategic vision for Performance Management has always been
centered on delivering innovation and expertise for our customers, and
providing customers with planning, budgeting and forecasting solutions that
successfully drives faster, better informed decision-making at all levels
across the entire enterprise."
(1) Gartner, Inc., "Magic Quadrant for CPM Suites, 2007" by Nigel Rayner
et al, December 19, 2007
About the Magic Quadrant
The Magic Quadrant is copyrighted December 2007 by Gartner, Inc. and is
reused with permission. The Magic Quadrant is a graphical representation of a
marketplace at and for a specific time period. It depicts Gartner's analysis
of how certain vendor's measure against criteria for that marketplace, as
defined by Gartner. Gartner does not endorse any vendor, product or service
depicted in the Magic Quadrant, and does not advise technology users to select
only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is
intended solely as a research tool, and is not meant to be a specific guide to
action. Gartner disclaims all warranties, express or implied, with respect to
this research, including any warranties of merchantability or fitness for a
Cognos, the world leader in business intelligence and performance
management solutions, provides world-class enterprise planning and BI software
and services to help companies plan, understand and manage financial and
Cognos brings together technology, analytical applications, best
practices, and a broad network of partners to give customers a complete
performance system. The Cognos performance system is an open and adaptive
solution that leverages an organization's ERP, packaged applications, and
database investments. It gives customers the ability to answer the questions
-- How are we doing? Why are we on or off track? What should we do about it? -
and enables them to understand and monitor current performance while planning
future business strategies.
Cognos serves more than 23,000 customers in more than 135 countries, and
its top 100 enterprise customers consistently outperform market indexes.
Cognos performance management solutions and services are also available from
more than 3,000 worldwide partners and resellers. For more information, visit
the Cognos Web site at http://www.cognos.com.
Cognos and the Cognos logo are trademarks or registered trademarks of
Cognos Incorporated in the United States and/or other countries. All other
names are trademarks or registered trademarks of their respective companies.
Note to Editors:
Copies of previous Cognos press releases and Corporate and product
information are available on the Cognos Web site at http://www.cognos.com.
For further information:
For further information: Media Contacts: Cognos Connie Costigan,
613-738-1440 email@example.com or Lois Paul & Partners Doreen Maciak,
781-782-5832 firstname.lastname@example.org or Investor Relations: Cognos John Lawlor,