CNIB urges Quebecers to take control of their eye health

Second annual CNIB Vision Health Month is officially launched!

MONTREAL, May 5 /CNW/ - This May, CNIB is launching its second annual Vision Health Month to raise awareness about eye health and help eliminate avoidable sight loss in Quebec and across Canada.

"Few realize that 75 per cent of vision loss is preventable or treatable," says John M. Rafferty, CNIB President and CEO. "It all starts with getting your eyes checked regularly. In addition, simple lifestyle changes like wearing UV-protective sunglasses year-round and eating a diet rich in dark, leafy greens can also have a big impact on your eyes health."

CNIB is leading a range of exciting activities throughout Quebec and the rest of the country to elevate vision health as a priority - including public service announcements, awareness clinics and fundraising campaigns like Shades of Fun. Now in its second year, Shades of Fun encourages everyone to throw on their sunglasses throughout May to protect their eyes from UV damage, and hold fundraisers to support CNIB. The campaign culminates on May 26 and all proceeds support the services CNIB provides to the blind or partially sighted population of Quebec and Canada.

"Vision loss can happen to anyone, at any time," says Mrs. Dorothée Janet, Executive Director, CNIB-Quebec. "It is not life-ending, but it is life-changing. This is why these kinds of events are so important in helping raise awareness about vision health and supporting our fellow citizens who have partially or completely lost their vision and have turned to CNIB for help."

Everybody can support CNIB Vision Health Month by taking control of their eye health, participating in Shades of Fun day, texting CNIB to 45678 to make a $5 donation, or attending one of many CNIB community events this May which are listed at www.cnib.ca.

Did You Know?

  • Every 12 minutes, someone in Canada starts to lose her/his vision.
  • Seventy-five per cent of vision loss is preventable or treatable.
  • 1 million Quebecers and 4 million Canadians suffer from eye diseases and risk losing their vision.
  • We can all take control of our eye health by visiting our eye doctor regularly; wearing sunglasses year-round; and learning more about vision loss by visiting www.cnib.ca
  • Eye exams are covered by most provincial and territorial governments for children and seniors (65+).

About CNIB
CNIB is a registered charity, passionately providing community-based support, knowledge and a national voice to ensure Canadians who are blind or partially sighted have the confidence, skills and opportunities to fully participate in life. To make a donation or learn more, visit www.cnib.ca or call the toll-free CNIB Helpline at 1-800-563-2642.

Web
Shades of Fun day: www.shadesoffunday.ca
CNIB-Quebec: www.cnib.ca/en/quebec/

SOURCE CNIB

For further information:

Olivier Fillion-Boutin, OPTIMUM
(514) 985-8309
olivier.fillion-boutin@cossette.com

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