MaRS Innovation and York University's commercialization office support
TORONTO, Oct. 2, 2012 /CNW/ - In the age of ITunes, videotaping lectures
or converting existing textbooks into e-books won't make you the market
leader in online education.
Thanks to a new partnership between ClevrU, and NewMindsets Inc.,
facilitated by MaRS Innovation and York University's commercialization
office, Canadian technology and content promises to establish the
second-generation online learning standard for millions of students
ClevrU, a Waterloo-based tech company, has created a mobile-friendly,
e-teaching content delivery platform with advanced tools to create
interactive learning environments. ClevrU's intelligent engine helps
students and instructors collaborate while adapting course content to
suit the individual's personal preferences within a multilingual
The problem? They needed an equally advanced teaching model.
Enter Professors Jean Adams and Gareth Morgan from the Schulich School of Business at York University, the founders
of NewMindsets Inc.
Their proven e-teaching model, based on 12 years of research and
implementation, breaks up learning sessions into smaller, integrated
modules or "learning nuggets" that empower students to discover and
MaRS Innovation (MI)—which commercializes the most promising research
breakthroughs from 16 of Toronto's top universities, medical
institutions and research institutes, including York University—met
with Morgan and Adams, in conjunction with York's commercialization
office, to assess how to scale their teaching model.
MI staff introduced the professors to ClevrU. Together with York's
commercialization staff, they will collaborate with both parties to
support the fledgling partnership.
"Students expect interactivity in online learning models," says Dana Fox, president and CEO of ClevrU Corporation. "They want to ask questions,
interact with peers and dig deeper into course topics that interest
them. We're excited to collaborate with Jean and Gareth, along with
MaRS Innovation and York's commercialization office, to jointly create
a solution that will give educational institutions a powerful,
personalized solution to capture the online learning sector."
"We were missing a mobile e-teaching platform to support our research
and model," says Morgan. "With ClevrU's analytics to examine how
students are learning and interacting on a real-time basis, we'll have
all the necessary tools to optimize both our pedagogy and their
platform for mobile devices, tablets, laptops and computers."
"The Schulich School of Business is excited to be involved in this new
strategic partnership," says Dean Dezsö J. Horváth. "Our school is committed to innovation in management learning and to
enhancing our global reach and scope. Schulich Professors Morgan and
Adams have developed a proven, world-class blended learning model that
has the potential to bring our expertise in management and leadership
development to a much broader global audience."
"York is committed to facilitating the commercialization of the products
of the research of its faculty and trainees," said Robert Haché, York's Vice-President Research & Innovation. "This e-teaching model
and pedagogy is a prime example of the excellent research conducted at
The collaboration will explore China as an initial target market for
their combined technology. ClevrU has an extensive presence in China
and has signed memorandums of understanding with China Telecom, RenRen
and China Unicom.
SOURCE: MaRS Innovation
For further information:
Marketing and Communications Manager
President and CEO
1-564 Weber St N
Waterloo, Ont, N2L 5C6 Canada