TORONTO, March 28 /CNW/ - Clear Channel Outdoor Canada and its
Toronto-based partners Zeidler Partnership Architects, Creative Outdoor
Advertising, and Rogers Communications Inc., are pleased to unveil their
environmentally respectful bid for the City of Toronto's Coordinated Street
Furniture program, said Paul Seaman, Vice President of Real Estate & Public
Affairs for Clear Channel Outdoor Canada.
"We look forward to playing a significant role in Toronto's continuing
evolution as a modern, diverse, and environmentally-conscious city," said
Seaman. "We believe the design in our proposal compliments the Mayor's vision
of a city within a park and the Clean and Beautiful City initiative."
Today, the City is posting on its website the designs Clear Channel
Outdoor Canada and its partners are proposing in their bid to supply and
maintain more than 25,000 pieces of street furniture including transit
shelters, benches, recycling bins, newspaper boxes and others for Toronto over
a 20-year period.
"Toronto is a beautiful city full of parks, ravines, and trees. Our goal
is to produce street furniture that compliments and integrates with these
diverse natural elements that live among the artificial streetscapes including
the provision of even more trees," said Seaman. "Our Toronto-based partnership
will use its world-wide experience and world-class skills to develop and
deliver functional and attractive street furniture that compliments the
physical elements of public spaces in Toronto without the clutter."
"Toronto is indeed a City within a Park with trees outnumbering
residents," said Vaidila Banelis Partner, Zeidler Partnership Architects. "Our
design proposes a family of beautiful, functional, flexible, durable, and
coordinated street furniture that promotes and enhances Toronto's identity as
one of the greenest urban centres of the world."
"Our plan gives national advertisers and Toronto's local business
community access to affordable street-side signage while reducing the overall
quantity of signage currently on the street," said John Jory, President of
Clear Channel Outdoor Canada. "These businesses provide our bid with the
ability to contribute significant revenue and a fresh new look to the City."
For further information:
For further information: Media Inquiries: Scott Brownrigg, Sussex
Strategy Group, (416) 961-6611 x 115