Sign up for the Canadian Breast Cancer Foundation CIBC Run for the Cure
TORONTO, Sept. 16 /CNW/ - CIBC employees across Canada proudly wore pink
today to show their passion for creating a future without breast cancer. A
kick-off celebration was held in downtown Toronto as part of nation-wide
"Think Pink" week held September 15th to 19th to raise awareness of breast
cancer and encourage people to register for the Canadian Breast Cancer
Foundation CIBC Run for the Cure on Sunday, October 5th.
On hand today were Erin Davis and Mike Cooper of 98.1 CHFI as the event's
emcees in addition to John Stanton, founder of the Running Room, and Rose
Reisman, one of Canada's leading authorities on the art of eating and living
well, who provided tips on healthy living.
Remarks were delivered by Lynn Tymczyszyn, a CIBC employee in Toronto and
Jalynn Bennett, a CIBC board member, both of whom are breast cancer survivors;
in addition to Sonia Baxendale, who spoke about CIBC's commitment to creating
a future without breast cancer. Attendees, including the volunteer CIBC Run
Champions, also enjoyed healthy gourmet lunches, prizes for wearing pink,
giveaways from sponsors and a silent auction. Guests were encouraged to sign
up for the Run, Canada's largest single-day fundraiser for breast cancer.
"CIBC is committed to supporting breast cancer research, education and
awareness," said Sonia Baxendale, Senior Executive Vice-President, CIBC Retail
Markets. "I am very proud of the thousands of CIBC employees who join their
fellow Canadians and make a difference by walking, running, volunteering and
donating generously to one of the most successful fundraising events of the
Other national sponsors at the Toronto event included McCain Foods
(Canada), The Running Room Canada Inc. and Ganong Bros. Limited.
About Think Pink Week
"Think Pink" week is a promotional week held each year in mid-September
to raise awareness for the Canadian Breast Cancer Foundation CIBC Run for the
Cure. CIBC celebrates the volunteer spirit of its employees with a week of
fundraising events and activities encouraging Canadians to participate in the
Run or to make a donation.
About the Canadian Breast Cancer Foundation CIBC Run for the Cure
Our largest employee fundraising activity, this is the country's premier
fundraising event dedicated to creating a future without breast cancer. In
2007, more than 170,000 participants raised $27 million including more than
10,000 members of Team CIBC who raised $2.7 million for this important cause.
The Run is an extraordinary single-day experience that unites more than
170,000 Canadians in 55 communities across the country. Together, we are
raising millions of dollars to fund innovative and relevant breast cancer
research, education, and awareness programs in the communities where you live.
CIBC is committed to supporting causes that matter to our clients, our
employees and our communities. We aim to make a difference in communities
through corporate donations, sponsorships and the volunteer spirit of
employees. With a strategic focus on youth, education and health, and employee
commitment to causes, including the Canadian Breast Cancer Foundation CIBC Run
for the Cure, United Way and the CIBC World Markets Children's Foundation, we
are investing in the social and economic development of communities across the
country. In 2007, CIBC group of companies contributed more than $36 million
worldwide to charitable organizations and community initiatives. Of this, $27
million was invested in Canada to support national regional and local
organizations. To learn more, visit www.cibc.com/pas.
About the Canadian Breast Cancer Foundation
The Canadian Breast Cancer Foundation is the leading national
volunteer-based organization dedicated to creating a future without breast
cancer. The Foundation works collaboratively to fund, support, and advocate
for: relevant and innovative breast cancer research; meaningful education and
awareness programs; early diagnosis and effective treatment; and a positive
quality of life for those living with breast cancer. For more information,
For further information:
For further information: Doug Maybee, Director, CIBC External
Communications & Media Relations, (416) 980-7458, firstname.lastname@example.org