CHUM Limited Launches ENERGY 101.5 FM - Calgary's Newest Radio Station



    TORONTO, March 28 /CNW/ - CHUM Limited has launched its new FM radio
station in Calgary. ENERGY 101.5 FM hit the air at 1:01pm MT on Thursday,
March 22 playing a mix of today's hottest adult contemporary music.
    "We are ecstatic to be part of the Calgary market," said General Manager,
James Stuart. "We asked our audience what they wanted their new station to
sound like and received an overwhelming response. Our team worked day and
night to create a format that reflects what Calgary asked for. The result is
ENERGY 101.5 FM, a station featuring music that makes you feel energized, with
entertaining and compelling personalities who relate to life in Calgary."
    ENERGY 101.5 FM features 35% Canadian content, providing mainstream media
exposure to local and national Canadian musicians. During the term of its
license, the station will invest $640,000 annually to the development and
promotion of Canadian talent through various initiatives including the CHUM
Emerging Indie Artist Initiative to increase exposure for emerging Canadian
artists.
    ENERGY 101.5 FM is currently testing its signal and will continue to do
so until Monday, April 2. The station's personalities will hit the airwaves
beginning Tuesday, April 10 and the station will officially launch on
Thursday, April 12.
    The ENERGY 101.5 FM interactive street-level studios are located in the
Citytv Calgary building on 7th Avenue SW, in the downtown core of one of
Canada's fastest growing communities.
    Listen to ENERGY 101.5 FM online at www.energy1015.com.

    CHUM Limited (www.chumlimited.com), one of Canada's leading media
companies and content providers, owns and operates 34 radio stations, 12 local
television stations and 21 specialty channels, as well as an environmental
music distribution division. Through international format licences and program
sales, CHUM's original content is seen in over 120 countries worldwide and is
distributed via new media platforms, including interactive television,
wireless services and exclusive CHUM-branded Internet properties.





For further information:

For further information: Marsha Mowers, CHUM Limited, (416) 591-7400
x2599, Marsha.mowers@chumlimited.com

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