CHUM Honoured at PROMAX/BDA Competition for Creativity and Design



    CHUM STATIONS AWARDED 17 GOLD, 31 SILVER AND 21 BRONZE
    ------------------------------------------------------
    AT 2007 PROMAX/BDA AWARDS CEREMONY
    ----------------------------------

    TORONTO, June 15 /CNW/ - CHUM Limited picked up at total of 69 wins,
including 17 Golds at the 2007 PROMAX/Broadcast Designers' Association (BDA)
Awards Competition, presented in New York, June 12-14th, 2007.
    "It's great to see CHUM's Creative teams, from across all our brands, in
so many markets and working in all platforms, continuing to do so well at
PROMAX/BDA. It's truly a cause for celebration," said David Johnson, Director
of Creative Services, CHUM Television.
    At the award ceremony, PROMAX/BDA also saluted the Top 10 promotional
entries from across the globe, with Citytv's "The Sixth Sense" promo honoured
Fifth Place for overall entry - a great achievement for CHUM.
    The PROMAX Awards are recognized around the globe as the highest accolade
for promotion and marketing professionals working in today's electronic media.
Likewise, the BDA Design Award has long been recognized as the ultimate
accolade for outstanding design contributions in the broadcast media
industries. Entries are judged by a panel of promotion and marketing
professionals using three measures: overall creativity, production quality,
and results in achieving marketing objectives.


    Citytv Toronto

    PROMAX NORTH AMERICA GOLD - "The Sixth Sense"
    ---------------------------------------------
    Category: Broadcast Television Station, Promotion for Theatrical Films
    Shown on Television.

    PROMAX NORTH AMERICA GOLD - "The Bachelor" Finale
    -------------------------------------------------
    Category: Broadcast Television Station, Funniest Promotion

    PROMAX NORTH AMERICA GOLD - "Adaptation"
    ----------------------------------------
    Category: Broadcast Television Station, Editing

    PROMAX NORTH AMERICA GOLD - "Blade II" (Radio Spot)
    ---------------------------------------------------
    Category: Broadcast Television Station, Radio Promotion

    PROMAX NORTH AMERICA SILVER - "The Sixth Sense"
    -----------------------------------------------
    Category: Broadcast Television Station, Editing

    PROMAX NORTH AMERICA SILVER - "The Sixth Sense"
    -----------------------------------------------
    Category: Broadcast Television Station, Sound Design

    PROMAX NORTH AMERICA SILVER - "The Sixth Sense"
    -----------------------------------------------
    Category: Broadcast Television Station, Use of Library Music for a Promo

    PROMAX NORTH AMERICA SILVER - "Perfect Storm"
    ---------------------------------------------
    Category: Broadcast Television Station, Copywriting

    PROMAX NORTH AMERICA SILVER - "Perfect Storm"
    ---------------------------------------------
    Category: Broadcast Television Station, Funniest Promotion

    PROMAX NORTH AMERICA SILVER - "The Bachelor" Finale
    ---------------------------------------------------
    Category: Broadcast Television Station, Stunt Promotion

    PROMAX NORTH AMERICA SILVER - "The Italian Job"
    -----------------------------------------------
    Category: Broadcast Television Station, Interstitial/Promotainment -
    Movies

    PROMAX NORTH AMERICA BRONZE - "The Bachelor" Finale
    ---------------------------------------------------
    Category: Broadcast Television Station, Program Promotion

    PROMAX NORTH AMERICA BRONZE - "The Citytv Award"
    ------------------------------------------------
    Category: Broadcast Television Station, Non-Promotional Animation

    PROMAX NORTH AMERICA BRONZE - "2006 Citytv Sales Tape"
    ------------------------------------------------------
    Category: Broadcast Television Station, Sales Presentation - Video

    PROMAX NORTH AMERICA BRONZE - "Bad Boys II"
    -------------------------------------------
    Category: Broadcast Television Station, Interstitial/Promotainment -
    Movies

    PROMAX NORTH AMERICA BRONZE - "S.W.A.T."
    ----------------------------------------
    Category: Broadcast Television Station, Stunt Promotion

    PROMAX NORTH AMERICA BRONZE - "S.W.A.T."
    ----------------------------------------
    Category: Broadcast Television Station, Editing

    PROMAX NORTH AMERICA BRONZE - "Hell's Kitchen" (Radio Spot)
    -----------------------------------------------------------
    Category: Broadcast Television Station, Radio Promotion


    Citytv Vancouver

    PROMAX WORLD GOLD - "Lonely Nights"
    -----------------------------------
    Category: Broadcast Television Station, Funniest Promotion

    PROMAX NORTH AMERICA GOLD - "BT-BreakfastTelevision" -
    "Everyone's Talking Campaign"
    ------------------------------------------------------
    Category: Broadcast Television Station, Program Promotion Campaign

    PROMAX NORTH AMERICA SILVER - "Canada's Next Top Model" Meal
    ------------------------------------------------------------
    Category: Broadcast Television Station, Promotional Item

    PROMAX NORTH AMERICA SILVER - "The Italian Job"
    -----------------------------------------------
    Category: Broadcast Television Station, Promotion for Theatrical Films
    Shown on Television

    PROMAX NORTH AMERICA SILVER - "Lonely Nights"
    ---------------------------------------------
    Category: Broadcast Television Station, Copywriting

    PROMAX NORTH AMERICA SILVER - "Everyday People Talk About TV"
    -------------------------------------------------------------
    Category: Broadcast Television Station, Program Promotion Campaign

    PROMAX NORTH AMERICA BRONZE - "The Italian Job"
    -----------------------------------------------
    Category: Broadcast Television Station, Editing


    Citytv Edmonton

    PROMAX NORTH AMERICA SILVER - "BT-BreakfastTelevision" - "Always Fresh"
    -----------------------------------------------------------------------
    Category: Broadcast Television Station, Outdoor/Environmental/Transit


    A-Channel

    PROMAX WORLD GOLD - "A-Channel Premium Swag"
    --------------------------------------------
    Category: Broadcast Television Station, Promotional Items Campaign -
    A-Channel Vancouver Island

    PROMAX NORTH AMERICA GOLD - "Hudson Mack Lunch Box"
    ---------------------------------------------------
    Category: Broadcast Television Station, Promotional Item -
    A-Channel Vancouver Island

    PROMAX NORTH AMERICA SILVER - "TV WEEK"
    ---------------------------------------
    Category: Broadcast Television Station, Consumer Promotion -
    A-Channel Vancouver Island

    PROMAX NORTH AMERICA SILVER - DVBA "Graffiti"
    ---------------------------------------------
    Category: Broadcast Television Station, Public Service Announcement (PSA)
    - A-Channel Vancouver Island

    PROMAX NORTH AMERICA SILVER - Royal BC Museum "Serious Fun"
    -----------------------------------------------------------
    Category: Broadcast Television Station, On-Air Sales Promotion -
    A-Channel Vancouver Island

    PROMAX NORTH AMERICA SILVER - "A-Channel Premium Swag"
    ------------------------------------------------------
    Category: Broadcast Television Station, Promotional Items Campaign -
    A-Channel Vancouver Island

    PROMAX NORTH AMERICA SILVER - "Improv Festival"
    -----------------------------------------------
    Category: Broadcast Television Station, Directing

    PROMAX NORTH AMERICA SILVER - "Erin Brockovich"
    -----------------------------------------------
    Category: Broadcast Television Station, Promotion for Theatrical Films
    Shown on Television - A-Channel Vancouver Island

    PROMAX NORTH AMERICA BRONZE - "Jericho" Premiere Campaign
    ---------------------------------------------------------
    Category: Broadcast Television Station, Program Promotion Campaign

    PROMAX NORTH AMERICA BRONZE - "One Hour Photo"
    ----------------------------------------------
    Category: Broadcast Television Station, Promotion for Theatrical Films
    Shown on Television

    BDA NORTH AMERICA SILVER - "TV WEEK"
    ------------------------------------
    Category: Art Direction & Design: On-Air Illustration -
    A-Channel Vancouver Island


    MuchMusic

    PROMAX NORTH AMERICA GOLD - "2006 VJ Search" Theme Song -
    "What Would You Do"
    ---------------------------------------------------------
    Category: Cable Channels & Networks, Music Package/Post Score or
    Instrumental Theme With or Without Vocals.

    PROMAX NORTH AMERICA GOLD - "First Time"
    ----------------------------------------
    Category: Broadcast Networks - Public Service Announcement (PSA)

    PROMAX NORTH AMERICA GOLD - "2006 Holiday Wrap"
    -----------------------------------------------
    Category: Cable Channels & Networks, Holiday/Seasonal Program Promotion

    PROMAX NORTH AMERICA SILVER - "Nintendo Bounty Hunter Contest"
    --------------------------------------------------------------
    Category: Cable Channels & Networks, Consumer Promotion

    PROMAX NORTH AMERICA SILVER - "Adopt A Village"
    -----------------------------------------------
    Category: Broadcast Networks, Public Service Announcement (PSA)

    BDA NORTH AMERICA SILVER - "First Time"
    ---------------------------------------
    Category: Art Direction & Design - Public Service Announcement (PSA)

    BDA NORTH AMERICA BRONZE - "Rebellious" Logo
    --------------------------------------------
    Category: Logo

    BDA NORTH AMERICA BRONZE - "Alone In A Crowd"
    ---------------------------------------------
    Category: Art Direction & Design - Kids Help Phone, Public Service
    Announcement (PSA)


    MuchVibe

    PROMAX NORTH AMERICA GOLD - "Grillz" Generic
    --------------------------------------------
    Category: Something For Nothing

    PROMAX NORTH AMERICA BRONZE - "Grillz" Generic
    ----------------------------------------------
    Category: Branding/Image


    MuchMoreMusic

    BDA NORTH AMERICA BRONZE - "MMM Wind UP IDs"
    --------------------------------------------
    Category: Art Direction & Design - Interstitial Campaign


    PunchMuch

    PROMAX NORTH AMERICA SILVER - "Dirty Dozen"
    -------------------------------------------
    Category: Cable Channels & Networks, Editing


    RAZER

    PROMAX NORTH AMERICA SILVER - "Razer Animal Test" (Radio Spot)
    --------------------------------------------------------------
    Category: Cable Channels & Networks, Radio Promotion

    PROMAX NORTH AMERICA BRONZE - "Kamikaze" Campaign
    -------------------------------------------------
    Category: Cable Channels & Networks, Daypart Packaging Promotion Campaign


    SPACE

    PROMAX NORTH AMERICA GOLD - "Sci-Fi Talent Agency"
    --------------------------------------------------
    Category: Cable Channels & Networks, Directing

    PROMAX NORTH AMERICA GOLD - "Friday Frightmare"
    -----------------------------------------------
    Category: Cable Channels & Networks, Adult Program Promotion

    PROMAX NORTH AMERICA GOLD - "J. Hasbein Talent Agency"
    ------------------------------------------------------
    Category: Cable Channels & Networks, Funniest Promotion

    PROMAX NORTH AMERICA SILVER- "TrekMas Day Marathon"
    ---------------------------------------------------
    Category: Cable Channels & Networks, Use of Original Music Composition
    for a Promo

    PROMAX NORTH AMERICA SILVER- "TrekMas Day Marathon"
    ---------------------------------------------------
    Category: Cable Channels & Networks, Holiday/Seasonal Program Promotion

    PROMAX WORLD BRONZE - "Sci-Fi Talent Agency"
    --------------------------------------------
    Category: Cable Channels & Networks, Funniest Promotion


    Star!

    PROMAX NORTH AMERICA GOLD - "This is..." Show Opening
    -----------------------------------------------------
    Category: Cable Channels & Networks, Non-Promotional Animation

    BDA NORTH AMERICA SILVER - "Behind The Movies" Bumper
    -----------------------------------------------------
    Category: General Entertainment - Bumper


    Bravo!

    PROMAX NORTH AMERICA SILVER - "Weekend Movie Getaway"
    -----------------------------------------------------
    Category: Cable Channels & Network, Daypart Packaging Promotion Campaign.

    PROMAX NORTH AMERICA BRONZE - "Award-Winning Drama in The Afternoon"
    --------------------------------------------------------------------
    Category: Cable Channels & Network, Daypart Packaging Promotion Campaign.


    BookTelevision

    PROMAX NORTH AMERICA SILVER - "Salute To Canadian Music Week"
    -------------------------------------------------------------
    Category: Cable Channels & Network, Stunt Promotion


    CHUM Radio

    PROMAX NORTH AMERICA SILVER - "104.5 CHUM FM - Toronto's No.1 Station"
    (TV Spot)
    ----------------------------------------------------------------------
    Category: Radio Station, TV Promotion


    CHUM Interactive

    PROMAX NORTH AMERICA GOLD - "FashionTelevision.com"
    ---------------------------------------------------
    Category: Website, Branding/Image

    PROMAX NORTH AMERICA BRONZE - "MuchMusic.com"
    ---------------------------------------------
    Category: Cable Channels & Networks, Promotion - Website

    PROMAX NORTH AMERICA BRONZE - "CityNews.ca"
    -------------------------------------------
    Category: Website - Branding/Image

    BDA NORTH AMERICA BRONZE - "CityNews.ca"
    ----------------------------------------
    Category: Website - News

    BDA NORTH AMERICA BRONZE - "MuchMusic.com"
    ------------------------------------------
    Category: Total Package Design: Image All Inclusive Combination


    CHUM International

    PROMAX NORTH AMERICA SILVER - "Jaws" Mobile Poster Ad
    -----------------------------------------------------
    Category: Cable Channels & Networks, Marketing Presentation - Print or
    Specialty

    PROMAX/BDA is the worldwide association of entertainment marketers,
promoters and designers, representing more than 500 television stations and
all major broadcast and cable networks from the U.S. as well as more than
3,000 individual members in 70 countries. The association provides members
with education, recognition and interaction through conferences, award
competitions and publications as well as networking opportunities.

    CHUM Television is a division of CHUM Limited, one of Canada's leading
media companies and content providers which owns and operates 34 radio
stations, 12 local television stations and 21 specialty channels, as well as
an environmental music distribution division. Through international format
licences and program sales, CHUM's original content is seen in over 120
countries worldwide and is distributed via new media platforms, including
interactive television, wireless services and exclusive CHUM-branded Internet
properties.





For further information:

For further information: Bev Nenson, CHUM Television, T: (416) 591-7400,
ext. 2659, E: bev.nenson@chumtv.com

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