Choosing better-for-you snacks is a simple and effective way to keep health and fitness goals for the New Year



    Ipsos Reid Survey finds 63% of Canadians want more wholesome choices
    when they snack

    TORONTO, Jan. 3 /CNW/ - January 3, 2007 - If the longest journey starts
with a single step, the secret to keeping New Year's resolutions about
healthier eating might just start with the smallest meal - your afternoon
snack. A Snacking Makeover that replaces candy and sweets with wholesome tasty
hunger busters that are low in fat and calories is one of the simplest and
most effective ways to healthier eating habits.
    "Snacking is an easy way to manage your diet and a great way to ensure
you're getting the nutrition your body needs," says Pierrette Buklis,
Registered Dietitian, MHSc., General Mills Canada. "Mid-afternoon is the time
of day that most people feel they need a pick-me-up and the moment when many
resolutions start to fail. Choosing a snack such as a multi-nutritional
granola bar like FibreSource helps you recharge your energy without derailing
your commitment to healthier eating."
    According to a recent Ipsos Reid survey, one-third of Canadians said they
are snacking more often, and two-thirds of respondents replied they are
seeking more wholesome snacks that are low in fat and calories. To meet these
changes in our eating patterns, Ms. Buklis recommends several easy-to-do
strategies to ensure snacks are healthy choices without sacrificing taste and
convenience. Her Snacking Makeover strategy includes tips on how to maximize
nutritional benefits, and maintain weight and energy levels through small but
significant changes that are easily integrated into daily routines, such as:

    
    -   Make snacks part of your diet by reaching for snacks with multiple-
        nutrition benefits that complement your meals and add variety to your
        diet. For example, if you tend to fill up on meat and dairy at
        mealtime, reach for fruit or whole grain snacks to balance your
        nutritional intake.

    -   Match snacks to calorie needs and weight goals. Learn which nutrient
        dense snacks are between 100-200 calories. Some choices include: a
        high fibre granola bar, 1/4 cup of trail mix or 1/2 bag of light
        microwave popcorn.

    -   Manage portion size - eating too much is one of the most common
        mistakes people make. Snacks shouldn't "fill you up," they should
        ensure you're "not hungry." For example, 25 almonds is a snack under
        200 calories; however a 1/2 cup of almonds could be considered
        a meal.

    -   Snack when you're hungry. Resist the urge to nibble in response to
        boredom, stress or fatigue. When mid-afternoon hits and you need to
        take a break, stretch, go for a walk and drink some water. People
        often mistake thirst for hunger. By staying hydrated, you may not be
        as inclined to overeat.
    

    Snacking is part of a healthy lifestyle. According to Canada's Food
Guide, snacks can keep people energized and provide important nutrients if
chosen wisely. Making a few small changes to something you do everyday can
lead to forming new habits that will benefit your body in 2008 and beyond.

    About General Mills Canada:

    Established in 1954, General Mills Canada Corporation is based in
Mississauga, Ontario. The company is best known for the many quality brands
enjoyed by Canadian consumers each day. The company's flagship brand is
Cheerios(*). Additional key cereal brands include Honey Nut Cheerios(*), Oatmeal
Crisp(*), Nesquik(R) and Lucky Charms(*). General Mills also makes Betty Crocker(*),
Nature Valley(*), Pillsbury(*), Green Giant(*), Hamburger Helper(*) and Old El Paso(*)
products. With the primary focus being Youth, Nutrition and Fitness, General
Mills is dedicated to fostering good nutrition and fitness behaviours amongst
young Canadians through the Champions for Health Kids grant program. In other
areas, General Mills has been a long time supporter of organizations such as
the Active Healthy Kids Canada, Concerned Children's Advertisers and Hockey
Canada.

    (*)Trademarks/Marques Déposée of/de General Mills or its affiliates
    (R) Trademark Owner/Propriétaire des Marques: Société des Produits Nestlé
    S.A., Vevey, Switzerland/Suisse





For further information:

For further information: For media inquiries and to schedule an
interview with Pierrette Buklis R.D., please contact: Sylvia Kavanagh, Optimum
Public Relations, sylvia.kavanagh@cossette.com, (416) 432-9432; Stefanie
Niewada, Optimum Public Relations, stefanie.niewada@cossette.com, (416)
934-8020

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GENERAL MILLS CANADA, INC.

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