Celebrity Underwear Gets Star Treatment



    VANCOUVER, Jan. 26 /CNW/ - Celebrities like Jennifer Aniston and Rachael
Ray are taking the term "luxury travel" to a whole new level by giving star
treatment to their underwear. Both television stars have confessed to using
the Bra Bag - a luxury travel case that protects their bras and prevents them
from losing shape when they travel.
    This stylish travel case, which was created by Canadian Entrepreneur Jane
Webb, is quickly catching on in Hollywood. Earlier this month Spanx chose to
package its Bra-llelujah in the leopard Bra Bag for the 2009 Golden Globe
Nominees.
    Webb has since launched a sister product, the Panty Pak, under her
burgeoning lingerie luggage company, The Brag Co. The lightweight travel case
is also being snatched up by A-listers who want to separate their "clean" from
"not so clean" underwear when they travel. For more information visit:
www.thebragcompany.com.
    High Resolution photos available upon request.

    About The Brag Co.

    Founded out of necessity by Canadian Entrepreneur Jane Webb, the Bra Bag
started as a solution to one woman's travel problem and is now sold in 10
countries around the world. Brag Co. products are a favorite among celebrities
like Jennifer Aniston, Rachael Ray and Katherine McPhee. The Brag Co. has
since launched two sister travel products, the Buxom Bra Bag and the Panty
Pak.





For further information:

For further information: Media Contact: Jennifer Maloney, Public
Relations Manager, Jennifer@thebragcompany.com, (604) 727-4506

Organization Profile

THE BRAG CO.

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