Cash Store Financial to Hold 2008 Annual General Meeting and First Quarter results conference call and webcast on October 29th, 2008



    EDMONTON, Oct. 23 /CNW/ - The Cash Store Financial Services Inc.
(TSX:CSF) today announced that it will hold its management conference call and
webcast with shareholders, analysts and institutional investors to discuss its
first quarter results for the three month period ended September 30th, 2008
and fiscal 2008 results on Wednesday, October 29th, 2008 at 12:30 p.m. EST
(10:30 a.m. MST). The results will be released after market close on Tuesday,
October 28th, 2008.
    The conference call may be accessed by dialing 416-644-3428 or toll-free
1-800-594-3790. It will also be broadcast live via the Internet at
http://w.on24.com/r.htm?e=124286&s=1&k=369496FE5248032D2ADD54BAEB60F109
    A replay of the conference call will be available until November 8th,
2008 by dialing 416-640-1917 or toll-free 1-877-289-8525 and entering passcode
21286999 followed by the pound sign. The recording can also be accessed
through Cash Store Financial's website at www.csfinancial.ca.
    Media are invited to participate by telephone or by webcast and may
contact Gordon J. Reykdal, Chairman and Chief Executive Officer at
(780) 408-5118 or Michael J.L. Thompson, Senior Vice President and Corporate
Secretary, (780) 408-5595, Cell: (780) 937-4729 after the conference call with
any questions.

    About Cash Store Financial

    Cash Store Financial is the only payday advance broker in Canada publicly
traded on the Toronto Stock Exchange (TSX:CSF). Cash Store Financial operates
390 branches across Canada under the banners: The Cash Store and Instaloans.
    The Cash Store and Instaloans act as brokers to facilitate payday advance
services to income-earning consumers who may not be able to obtain small-sum
short-term loans from traditional banks. Cash Store Financial also provides a
private-label debit card, the Freedom card and a prepaid credit card, the
Freedom MasterCard, as well as other ancillary products.
    Cash Store Financial employs more than 1,500 associates and is
headquartered in Edmonton, Alberta.





For further information:

For further information: Gordon J. Reykdal, Chairman and Chief Executive
Officer, (780) 408-5118; or Michael J.L. Thompson, Senior Vice President &
Corporate Secretary, (780) 408-5595, Cell: (780) 934-4729

Organization Profile

The Cash Store Financial Services Inc.

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