COQUITLAM, BC, Dec. 11 /CNW/ - Canpages Inc. has announced its new
agreement with Google to become a reseller of Google's AdWords(TM) advertising
program, further enhancing its product offering to its extensive advertising
base. Google AdWords is a cost effective, efficient way for businesses of all
sizes to advertise their products and services online at exactly the time
their customers are looking for them.
"We are pleased to be able to offer this valuable online advertising tool
to our advertisers. Our focus as a company is to offer superior options to
both our customer and advertising base" said Olivier Vincent, President and
CEO of Canpages Inc. "The use of Google AdWords by our advertisers will
provide them further opportunity to effectively advertise online, and will
provide a more useful search experience for consumers."
Canpages currently offers its advertisers online advertising options with
canpages.ca, the first local search engine of its kind in Canada. With the
addition of Google AdWords, small and medium businesses will be able to target
their customer base by displaying their advertisements next to relevant search
results. This form of advertising allows businesses to reach a wide but
targeted user audience, adding measurable value to their advertising dollars
while maintaining complete control over their budget since marketers pay only
when an interested user clicks on their ad.
Canpages Inc. publishes more than 70 telephone directories across Canada
with a total circulation of more than 7.2 million. The company, headquartered
in Coquitlam, B.C., has more than 500 employees in offices located in Ontario,
Quebec, British Columbia and Alberta. Canpages is owned by HM Capital Partners
who, recognizing the potential of this business, invested more than
$110 million into growing the company's operations and markets. For more
information, please visit www.canpages.ca.
For further information:
For further information: Michael Oldewening, Director of Marketing,
Canpages, Phone (604) 519-2844, Fax (604) 421-0362, Email