Canadian Club(R) Whisky Waves the Flag with Special Promotion



    Iconic Canadian Brand Celebrates Canada Day with Gift with Purchase

    TORONTO, June 29 /CNW/ - Canadians may be known for their humble
demeanours, but this coming Canada Day, there will be a lot more flags getting
waved, courtesy of Canadian Club Whisky.
    The iconic Canadian whisky brand is getting into the patriotic spirit
with a special gift on select bottles of Canadian Club Whisky at select liquor
stores across Canada leading up to July 1, 2009: a free Canadian flag (while
supplies last).
    "We wanted to make sure that Canadians knew just how proud this
150-year-old brand is to be Canadian," said Franco Timpano, Brand Manager at
Beam Global Canada, which markets and distributes Canadian Club. "We should be
proud of Canadian brands and this Canada Day Canadian Club is giving fans of
the whisky yet another opportunity to get into the spirit."
    Founded in Walkerville, Ontario, Canadian Club marked its 150th
Anniversary in 2008 as one of the world's most sought-after rye whiskies.
Canadian Club's range of offerings includes Canadian Club Premium, Canadian
Club Reserve (aged 10 years); Canadian Club Classic (aged 12 years). The
spirit is pre-barrel blended, before aging, to ensure optimal smoothness and a
perfect fit in most any cocktail recipe.
    Canadian Club Whisky's entire range of offerings make for great host and
hostess gifts this Canada Day. Be it at a backyard barbeque, house party or at
the local watering hole, Canadian Club cocktails are sure to please.
Accordingly, the brand has created a new signature cocktail to help Canadians
celebrate the national holiday: The Canadian Maple Leaf.

    
    The Canadian Maple Leaf
    -----------------------

    2oz CC Premium
    Juice of half a lemon
    1oz Maple Syrup
    Fresh Ice
    

    Fill rocks glass with ice, pour lemon juice and whisky over ice, top with
Maple Syrup, stir and enjoy.

    Canadian Club reminds all Canada Day celebrants to drink responsibly this
holiday.




For further information:

For further information: and images, or to set up an interview with Beam
Global Canada's Franco Timpano, please contact Paul-Mark Rendon, LexPR Canada,
(416) 542-9140, ext. 3365, pmrendon@lexpr.com

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