Sébastien Martel appointed to the position of Chief Financial Officer;
Chris Dawson appointed to the position of vice-president and general
manager, Global Sales and Consumer Experience;
Anne Bélec appointed to the newly-created position of senior
vice-president, Global Marketing, Strategy and Information Systems;
Claude Ferland and Yves Leduc to leave the Company to pursue other
VALCOURT, QC, April 28, 2014 /CNW Telbec/ - BRP Inc. (TSX: DOO) today
announced changes to its Management team. These changes will be
effective May 1, 2014.
"BRP will soon be celebrating its first year as a public company and as
we accelerate our global growth strategy, I am implementing changes
designed to better leverage our strong product brands and global
footprint," stated José Boisjoli, president and CEO. "As part of these
changes, I am pleased to announce new roles for Sébastien Martel and
Chris Dawson, and to welcome Anne Bélec to BRP."
Sébastien Martel is appointed Chief Financial Officer where he will be
responsible for all corporate finance including consolidation and
reporting, tax, treasury as well as the Corporate Communications,
Public Affairs and Investor Relations function. Mr. Martel was most
recently vice-president, Strategic Planning and Business Development
where he most notably coordinated BRP's initial public offering
process. Before that, he held ever increasing roles in the finance
organization, including vice-president, Finance and Controls. Mr.
Martel has been with the company since 2004.
Chris Dawson is appointed vice-president and general manager, Global
Sales and Consumer Experience where he will be responsible for global
sales management, go-to-market activities, network development,
customer relationship management, after-sales service, and parts,
accessories and clothing (PAC). His first mandate is to merge the North
America and International divisions to capture synergy opportunities
and continue our focus on consumer experience. Mr. Dawson was most
recently vice-president and general manager, International division
where he significantly grew revenues from international over the past
years. Before that, he held ever increasing roles in marketing,
strategy and business development. Mr. Dawson has been with the company
The Company also announced the appointment of Anne Bélec to the
newly-created position of senior vice-president, Global Marketing,
Strategy and Information Systems. Ms. Bélec brings over 25 years of
business experience, primarily in the automotive industry. Through
2009, she held increasing senior management positions in marketing,
sales and product planning, and business development with the Ford
Motor Company. During her tenure at Ford, she was CEO of Volvo Cars of
North America between 2005 and 2008. In 2009, she joined Navistar
International Corporation as vice-president, Chief Marketing Officer.
Most recently, Ms. Bélec was a consultant with Russell Reynolds and
Associates. She will relocate to the Company's headquarters in
Claude Ferland, currently vice-president and chief financial officer,
and Yves Leduc, vice-president and general manager for North America
will be in function until May 1, 2014 and will remain available to
ensure a smooth transition until June 1, 2014.
"Claude and Yves have both played a role in making BRP a leader in the
power sports industry and their contribution to BRP's recent successful
initial public offering was invaluable. I want to thank them for all
the years of dedication to the organization and we all wish them well
in their new endeavours," added Boisjoli.
BRP (TSX: DOO) is a global leader in the design, development,
manufacturing, distribution and marketing of powersports vehicles and
propulsion systems. Its portfolio includes Ski-Doo and Lynx
snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side
vehicles, Can-Am Spyder roadsters, Evinrude and Rotax marine propulsion
systems as well as Rotax engines for karts, motorcycles and
recreational aircraft. BRP supports its line of products with a
dedicated parts, accessories and clothing business. With annual sales
of over CA$3 billion from 105 countries, the Company employs
approximately 7,100 people worldwide.
Ski-Doo, Lynx, Sea-Doo, Evinrude, Can-Am, Rotax and the BRP logo are
trademarks of Bombardier Recreational Products Inc. or its affiliates.
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