Brother Brings New Colour All-in-One Inkjet Models to the Canadian Market -With Category-First Widescreen Colour LCD



    New flagship model features 4.2" widescreen colour LCD, fast printing
    speeds, Ethernet & wireless connectivity and 5.8 GHz digital cordless
    handset

    DOLLARD-DES-ORMEAUX, QC, Oct. 26 /CNW Telbec/ - Brother International
Corporation (Canada) Ltd continues its' mission to introduce unique,
feature-rich all-in-one products, with three new additions to its line of
low-profile colour inkjet Multi-Function Center(R) (MFC) models: MFC-465CN,
MFC-685CW, and MFC-885CW. Brother's newest colour inkjet products continue to
challenge the market by delivering robust feature sets including increased
print speeds and built-in network interfaces for all three models. In
addition, Brother is the industry's first manufacturer to include a widescreen
colour LCD on its all-in-one printers, for a valuable range of benefits that
include a greater ease of use, "before & after" photo edit viewing, and fax
previewing to help eliminate needless printing of junk faxes. The new
widescreen LCDs are available on the new MFC-685CW and the MFC-885CW models.
    "These new models follow Brother's blueprint of exceeding the
expectations of today's home and home office consumers by delivering many more
features and at a better value than the competition", states Brian Caldwell,
Senior Product Marketing Manager at Brother Canada. "Our new widescreen colour
LCD models show Brother's dedication to enhance the user experience and
provide unique customer value".

    EXPANDING NETWORK CONNECTIVITY
    ------------------------------

    The MFC-465CN, MFC-685CW and MFC-885CW come standard with a built-in
Ethernet network interface to enable the sharing of printing, scanning, faxing
and media card access among multiple users on a network. The new MFC-685CW and
the MFC-885CW also include a built-in wireless (802.11b/g) network interface,
allowing users the freedom to place their MFC where it is convenient to access
without the need to be connected to computer wires. Users can connect it
directly to a wireless router via the Ethernet interface or print using the
wireless connection in either infrastructure or ad-hoc mode.

    NEW CATEGORY-FIRST WIDESCREEN COLOUR LCD
    ----------------------------------------

    Brother is the first colour inkjet manufacturer to add a widescreen
colour LCD to select models of its all-in-one colour inkjet products. The
MFC-885CW offers a wide 4.2-inch LCD screen, while the MFC-685CW includes a
wide 3.3-inch display. Along with the wide LCDs these models also have the
ability to enhance photos from a digital camera media card or USB flash drive
right on the colour LCD screen, as well as the ability to preview incoming
faxes before printing--therefore eliminating the need to print "junk faxes".
When the Fax Preview function is turned on, the MFC will store all received
faxes in memory.
    The photo enhancement capabilities are easy to use and include auto
correct, skin tone enhancement, scenery enhancement, red eye removal, and
photo conversion to monochrome and sepia. All of these features allow users to
view images before and after editing the photo. Other features include image
cropping and viewing a slideshow of the images on the media card. The
widescreen also gives Brother the ability to enhance the on-screen help
information and set-up.

    
    NEW MODELS HIGHLIGHT FEATURES:
    ------------------------------

    MFC-465CN: NETWORK (ETHERNET) READY
        - Print speeds of up to 30ppm black and 25ppm colour
        - 2.0" flip-up colour LCD display with photo enhance capabilities
        - Photo bypass tray that holds up to 20 sheets of 4" x 6" glossy
          paper without removing the 100 sheets of standard paper
        - Network-ready built-in Ethernet interface(1) (share print, scan,
          fax and media card access)

    MFC-685CW: NETWORK & WIRELESS-READY
    Includes all of the features of the MFC-465CN plus:
        - Wide 3.3" colour LCD display
        - Ethernet-ready and built-in 802.11b/g interfaces(1)
        - Built-in Message Center(R) features includes...
              - Digital answering machine (stores up to 29 minutes)
              - Full duplex speakerphone
              - Convenient telephone handset

    MFC-885CW: WIRELESS-READY FOR PRINTING & TELEPHONE
    Includes all of the features of the MFC-685CW plus:
        - Wide 4.2" colour LCD display
        - 5.8 GHz digital cordless handset: expandable to a total of
          4 handsets(2)
    

    FEATURING INNOBELLA(TM) PRINTING TECHNOLOGY
    -------------------------------------------

    Brother's newest MFC models use Brother's line-up of Innobella(TM) ink
cartridges and photo paper. When used with Brother's print engine technology,
the Innobella(TM) ink and paper enable and empower consumers to accurately
reproduce beautiful, vibrant, radiant colour images while simultaneously
enhancing image permanence and longevity.
    Innobella(TM) inks and papers were conceived and engineered to become
fundamental, operational components of an integrated printing "system".
Together, this system delivers reliable, consistent and dazzling colour
reproductions from the first print to the last. The new MFC line uses a
4-cartridge ink system that only requires the user to replace the colour that
runs out.
    Brother backs-up these offerings with extensive user support including
machine lifetime toll-free technical support, in addition to a 1 year limited
exchange express warranty(3). The MFC-465CN ($189.99 Can(*)) and MFC-685CW
($269.99 Can(*)) are now available through all Brother sales channels such as
office superstores, major retailers and distributors. The MFC-885CW
($ 319.99 Can(*)) will become available in the coming weeks.

    (1) Cables not included.
    (2) Requires additional purchase.
    (3) See warranty for details.
    (*) Estimated Street Price.

    Brother and its logo are trademarks of Brother Industries Ltd., Japan.
All specifications are subject to change without notice. All trademarks and
registered trademarks referenced herein are the property of their respective
companies.

    ABOUT BROTHER

    Brother International Corporation (Canada) Ltd. is part of an impressive
worldwide network of companies that markets a range of business machines and
home appliances known for their originality, creativity and reliability:
printers, faxes, multifunction centres and labeling machines. Brother also
markets a wide range of home and industrial sewing & embroidery machines.
Globally, Brother is a four and half billion-dollar company, employing more
than 23 000 people, 160 of whom call Canada home. It has 19 production and
recycling facilities and 40 sales companies operating in 35 countries and
regions around the globe. Brother's history dates back to 1908, when Kanekichi
Yasui opened a small sewing machine parts and repair shop in Nagoya, Japan.
    Brother Canada was established in 1960 and is headquartered in the
greater Montreal area. Additional information about Brother and its products
is available on www.brother.ca or by calling the toll-free number:
1-877-BROTHER (276-8437).


    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at http://photos.newswire.ca.
    Additional archived images are also available on the CNW Photo Archive
    website at http://photos.newswire.ca. Images are free to accredited
    members of the media/




For further information:

For further information: Estelle L.-Lacroix, Public Relations, Brother
International Canada, Toll-free: 1-800-361-6466 (ext. 2266), (514) 685-0600
(ext. 2266), estelle.lacroix@brother.ca; NOTE TO EDITORS: Testing units,
detailed specsheets and high resolution photos are available upon demand.

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