British e-commerce Very Different From Elsewhere in Europe



    - Based on Real Life Purchase Transactions, the Pago Report 2008
    Highlights National Differences in Consumer and Payment Behaviour in
    European e-commerce

    COLOGNE, Germany, July 30 /CNW/ - British online merchants are
increasingly attracting more international consumers. Whereas consumers from
Germany make up over 95% of custom in German online shops, only 45% of
customers in UK shops are from the UK.
    Nearly one third of international customers stem from countries outside
Europe, like the USA or Asia. The Pago Report 2008 has just been published by
Pago eTransaction Services, the international Acquirer and Payment Service
Provider. This, the seventh edition of this respected report, entitled "Trends
in E-commerce Purchasing and Payment Behaviour based on real Transactions",
analyses developments in European online consumer and payment behaviour,
non-payment risks and trends in important e-commerce industry sectors. Essays
by prominent experts from the major credit card organisations, the Deutsche
Bank, giropay and the University of Karlsruhe round off the Pago Report 2008.
More information is available at http://www.ecommerce-report.de.
    The Pago Report 2008 is based on a selection of about 30 million purchase
transactions processed through the Pago platform between October 2006 and
September 2007. The report is based on real life purchase transaction and not
on analysis of polls and surveys.

    
    An Overview of e-commerce Trends:
    -  No real Christmas season in UK online business
    -  e-commerce slowdown by British consumers at weekends
    -  UK consumers buy online during office hours
    -  Credit card dominates European e-commerce
    -  New payment methods are becoming increasingly important for European
       e-commerce
    

    The complete Press Release:
    https://www.pago.de/index.php?id=3494





For further information:

For further information: Press contact: dreimarketing GmbH, Gernot
Speck, Pinienstr. 2, 40233 Dusseldorf, Germany, Tel. +49-211-984946-52, Fax.
+49-211-984946-53, E-Mail: pago@dreimarketing.de

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PAGO ETRANSACTION SERVICES GMBH & CO.KG

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