Breathing easy is hard work for one quarter of British Columbians this spring



    Seasonal allergies impede quality of life for 25% of province's residents
    Allergy expert offers timely relief remedy

    TORONTO, March 20 /CNW/ - As winter begins to draw to a close, daylight
hours increase, and temperatures gradually warm up, Canadians will start
coming out of hibernation to spend more time outdoors. But the warm weather
and sunshine bring with them more than a chance to get a great tan. For many
of us, spring is synonymous with suffering as allergies flare up and impede
quality of life. From the boardroom to the backyard, the thousands of
Canadians who suffer from allergies often feel like they have no escape from
this prevalent health problem.
    On March 29 and March 30, Dr. Ross Chang, a leading Vancouver allergist
and president of the BC Society of Allergy and Immunology, shares his
professional insight on emerging allergy trends and offers solutions for how
British Columbians can best manage their allergies and lead more active and
healthy lives.

    FIND OUT:

    
    -   Emerging allergy trends: Are allergies getting worse each year? How
        often do allergies prevent British Columbians from venturing outside
        during allergy season?

    -   Myth or fact?: What's the story with tolerance to allergy
        medications? Find out what health professionals say.

    -   The best defence: Which symptoms have the biggest affect on BC
        residents? How can sufferers take control of their seasonal
        allergies?

    -   Simple symptom strategies: Discover Dr. Chang's three easy tips for
        managing allergies and improving quality of life

    WHO:   Dr. Ross Chang, a leading Vancouver allergist and president of the
           BC Society of Allergy and Immunology

    WHAT:  Talk to an expert about new results from a poll on how allergies
           affect quality of life for thousands of British Columbians and get
           information about recognizing allergy symptoms, preparing for, and
           learning how to survive allergy season

    WHEN:  Thursday, March 29 or Friday, March 30, 2007
    





For further information:

For further information: and to book an interview with Dr. Chang please
contact: Elizabeth Goldenshtein, Ryan Lockhart, (416) 969-2717, (416)
969-2749, egoldenshtein@environicspr.com, rlockhart@environicspr.com


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