TORONTO, March 2 /CNW/ - To help celebrate National Nutrition Month,
BREAKFAST FOR LEARNING (BFL) has launched a new interactive board game for
kids that teaches the value of a nutritious diet.
Staying Alive! Lost in the Mountains is an adventure game aimed at 8-12
year olds, where survival is dependent on making wise food choices. Healthy
foods such as vegetables and whole grains will help players accumulate the
energy points required to survive while also showing kids the connection
between nutrition and its positive impact on how they learn, work and play.
"Studies show that kids who are well-nourished perform better in school,
so it is important to get kids excited about healthy foods," says Carol
Dombrow, Registered Dietitian with BFL. "The game increases their
understanding of good nutrition in a way that is engaging and interesting to
children. It's incredibly fun and kid-cool. In addition, Staying Alive! Lost
in the Mountians encourages kids to track what they eat in real life and play
the game based on their daily diet to see how far their actual food choices
would have taken them."
"Recently, BFL's Report Card on Nutrition for School Children revealed
that Canada's kids on average, scored a "C" when it comes to healthy eating,"
adds Dombrow. "Reveiwed by educators, registered dietitians and tested by
kids, it is our hope that this game provides a fun means for children to learn
about those good-for-you foods and will have a long-term influence on their
The board game and playing cards are available free of charge, while
quantities last. New playing cards will also be posted throughout the year on
BFL's Eat Right! Be Bright! Club website for kids to download and revitalize
their nutrition adventure. To order Staying Alive! Lost in the Mountains visit
www.breakfastforlearning.ca - click on Eat Right! Be Bright! Join the Club to
register or login.
About BREAKFAST FOR LEARNING
BREAKFAST FOR LEARNING (BFL) is the leading national non-profit
organization in Canada dedicated to funding community-based student nutrition
programs. Working to ensure that every child in Canada attends school well
nourished and ready to learn, BFL provides funds, nutrition education
resources and research, and advocacy for student nutrition programs across the
country. To date millions of nutritious breakfasts, lunches and snacks have
been provided through the programs we support. For more information about
BREAKFAST FOR LEARNING visit www.breakfastforlearning.ca
For further information:
For further information: Deborah Barton, Manager - Marketing and
Communications, BREAKFAST FOR LEARNING, (416) 218-3540 ext. 4445 (office),
(647) 271-1837 (cell), email@example.com