Bowled over with taste, KFC Canada brings highly anticipated Chicken Bowls to Canadians



    KFC combines favourite menu items in a tasty, home-style meal-in-a-bowl

    TORONTO, Nov. 19 /CNW/ - As the chilly winter weather approaches,
Canadians will be layering more than just long underwear under their clothing
to stay warm. KFC Canada is also adding layers this season to help customers
warm-up with the launch of Chicken Bowls - a single serving meal-in-a-bowl
with layers of great KFC tastes. Chicken Bowls are available at participating
KFC Canada locations from November 19 to December 31.
    "At KFC Canada, we listen to our customers' suggestions so that we can
continue to provide them with quality meals and a unique dining experience,"
said Jeff O'Neill, president of KFC Canada. "Developing new and innovative
products is always top of mind, and with the new Chicken Bowls, we can offer
our customers finger-licking goodness in a single serving bowl that can be
eaten anywhere."
    Chicken Bowls layer hearty, classic tastes - including mashed potatoes,
sweet corn and bite-sized crispy chicken, drizzled with signature home-style
gravy and topped with a yummy blend of cheddar, mozzarella and jack cheese -
in a convenient, delicious, ready-to-eat meal. Eaten layer-by-layer or mixed
together, Chicken Bowls are the ideal comfort food to fill-up on during the
cooler season.
    "For years, KFC Canada has always made mealtime easy, affordable and
satisfying. Chicken Bowls are a quick, easy and tasty way to enjoy the
comforts of home-cooking in a bowl. Made with quality ingredients, Chicken
Bowls are reminiscent of the home-style food our moms used to make," said
O'Neill.
    To celebrate the arrival of Chicken Bowls in Canada, KFC Canada will be
giving away ten KFC Chicken Bowls each day from November 19, 2007 -
December 31, 2007, through an online contest. Contestants can visit www.kfc.ca
to try and build a virtual KFC Chicken Bowl layer by layer in the correct
order. KFC Canada will also award a grand prize of a home entertainment system
to one lucky contestant.
    Details on KFC Canada's Chicken Bowls contest:

    
    -   contestants can visit www.kfc.ca and click on the Chicken Bowls
        online contest to try and build a virtual KFC Chicken Bowl layer by
        layer in the correct order

    -   contest runs from November 19, 2007 to December 31, 2007

    -   ten winners will be randomly selected from successful participants
        each day and will be contacted directly by KFC Canada with additional
        details

    -   full contest details, prizes, rules and regulations are available at
        www.kfc.ca
    

    This contest is open to all Canadian residents except those in Quebec.

    about KFC Canada

    KFC Canada represents the Canadian KFC system, which includes 789
quick-service restaurants across Canada. KFC Canada specializes in Colonel
Harland Sanders' Original Recipe Chicken - the world's most popular chicken -
home-style sides, freshly made chicken sandwiches, delicious chicken strips,
crispy chicken salads and fresh green salads. Since its founding by Colonel
Harland Sanders in 1952, KFC has been serving customers delicious,
already-prepared complete family meals at affordable prices.
    To find out more about KFC Canada, please visit our website at
www.kfc.ca.





For further information:

For further information: or to schedule an interview, please contact:
Wilcox Group, 1-866-809-5965, ext. 234, KFC@wilcoxgroup.com

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KFC CANADA

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