TORONTO, June 24 /CNW/ - The Toronto City Summit Alliance launched today
the Greening Greater Toronto Initiative, a comprehensive action plan for
making Toronto a greener place to live and a more competitive city from an
environmental perspective. The plan was developed using research and analysis
conducted by The Boston Consulting on a pro bono basis as part of the firm's
social impact practice.
"Fundamentally, doing good for the environment is good for most
businesses," says Joe Manget, Managing Director and Head of BCG Canada. "Going
green is good for the bottom-line, it's good for our society and most
importantly, customers are demanding it. Businesses that fail to go green will
be severely disadvantaged as they have higher cost structures and fewer
customers than their green competitors."
Working with the TCSA and its partners, the BCG team identified five key
measures and a set of indicators that will be used to benchmark the GTA
against other cities and regions, and developed a comprehensive understanding
of the key contributors to each environmental metric.
For its part, the BCG Toronto office has already instituted a number of
green initiatives, including the elimination of bottled water and the
recycling of organic kitchen waste. The results have been dramatic. "By
instituting a number of green initiatives, our office is much closer to being
carbon neutral," says Manget. "We were using 20,000 plastic water bottles a
year, now we use none and our staff are using re-usable bottles and cold,
filtered water. We planted hundreds of trees at our "day of care" this year.
Slowly but surely we are getting there."
BCG's pro bono work with the TCSA is part of the firm's global social
impact commitment to drive improvements. The firm plans to offer the analysis,
metrics and methodology used in this project to assist other BCG offices in
conducting similar work in their cities. BCG currently supports a wide-range
of not-for-profit and charitable organizations including the World Food
Programme, Save the Children, and The Rockefeller Foundation.
"Our clients are increasingly focused on offering green products and
services," says Marc Gilbert, partner and managing director with BCG in
Toronto. "Companies in all sectors, from financial services to consumer goods,
are putting holistic green strategies in place to ensure these products and
services are being offered and are aligned with how they run their company."
About The Boston Consulting Group
The Boston Consulting Group (BCG) is a global management consulting firm
and the world's leading advisor on business strategy. We partner with clients
in all sectors and regions to identify their highest-value opportunities,
address their most critical challenges, and transform their businesses. Our
customized approach combines deep insight into the dynamics of companies and
markets with close collaboration at all levels of the client organization.
This ensures that our clients achieve sustainable competitive advantage, build
more capable organizations, and secure lasting results. Founded in 1963, BCG
is a private company with 66 offices in 38 countries. For more information,
please visit www.bcg.com.
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www.torontoalliance.ca, or contact Dorenda McNeil at (416) 961-5898 ext. 216,