BMW and MINI achieve best-ever February sales.
WHITBY, ON, March 1 /CNW/ - BMW Group Canada reported today a February
sales record of 1,598 BMW and MINI vehicles, an increase of 22.3% over
February 2006 sales. Year-to-date sales were also up in February for BMW and
MINI. A year-to-date record was achieved by selling 2,764 units, up 17.9% from
BMW Brand: Sales of BMW brand automobiles up 21.3% in February.
The BMW brand sold a record 1,377 units in February 2007, an increase of
21.3% over February 2006. The BMW X5 Sports Activity Vehicle (SAV) and 335i
Coupé led the way with sales increases. Sales of the all-new X5 SAV increased
by 157.6% to 322 units in February 2007. The new BMW 3 Series Coupé, voted
"Best New Sports Performance Car over $50,000" for 2007 by the Automobile
Journalists Association of Canada (AJAC), increased sales by 400.0% over
February 2006, with 245 units retailed in February.
BMW also achieved record year-to-date sales by increasing volumes by
17.6% to 2,389 compared to last year.
BMW Motorrad Canada enjoyed a strong month in February with a sales
increase of 80.9%, which translates to 38 units. Year-to-date, Motorrad has
retailed 63 units, up 90.9% from last year.
MINI Brand: Record February Sales for MINI.
MINI Canada celebrated the retail launch of the new MINI Cooper and
Cooper S in February as well as a record sales month. MINI sold a record
breaking 221 units in February 2007, an increase of 28.5% over February 2006.
MINI has sold 375 units in Canada year-to-date, setting a record with an
increase of 19.8 per cent compared to the same period last year.
BMW Certified Series Pre-Owned sales enjoyed its best ever February with
an increase of 21.2% with 446 BMW vehicles sold compared to 368 units in
February 2006. Year-to-date BMW Certified Pre-Owned sales have also set a
record of 813 units, a year over year gain of 20.0% compared to last year.
BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary
of BMW AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs on new and pre-owned BMW and MINI automobiles,
as well as retail financing for new and pre-owned BMW Motorcycles. A total
network of 39 BMW automobile retail centres, 18 BMW motorcycle retailers, and
22 MINI retailers represents the BMW Group across the country.
For further information:
For further information: Stacy Morris, Corporate Communications
Specialist, BMW Group Canada, (905) 428-5076, email@example.com