BMW Group Canada achieves new sales records



    Record sales month for BMW, MINI and BMW Motorrad.

    WHITBY, ON, Aug. 1 /CNW/ - BMW Group Canada (BMW and MINI brands
combined) reported today a July monthly sales record of 2,640 units. Sales of
BMW and MINI vehicles increased 8.3% in July compared to July 2007.
Year-to-date BMW and MINI sales are 16,826 units, an increase of 228 units or
1.4 % over the same period last year.
    In July, 2139 BMWs were retailed, an increase of 1.3% over last July. BMW
year-to-date sales are 13,974 units, down by 2.8% compared to last year.
    Total Pre-Owned BMW sales were 878 units in July, up 29.5% over
July 2007. Of those 878 units, 707 units were BMW Certified Series Pre-Owned
vehicles, an increase of 44.9% compared to June 2007. Year-to-date BMW
Certified Pre-Owned sales of 4,232 units are up 9.7% compared to the same
period last year. Total year-to-date overall Pre-Owned sales are 5,131 units,
a slight decline of 0.23 % over 2007.
    MINI Canada set its best ever year-over-year monthly sales increase in
July, representing the second successive month of 50%+ increases over the
previous year. Sales of MINI were up 53.7% in July to 501 units. MINI has
retailed 2,852 units in Canada year-to-date, an increase of 28.4% compared to
the same period last year.
    Total MINI Pre-Owned sales for July reached a best-ever 118 units, an
increase of 107.02% over 2007. Year-to-date total MINI Pre-Owned sales are
565 MINIs, up 53.5% compared to the same period last year. MINI Next Certified
Pre-Owned sales were 68 units in July, up 78.95% from July 2007. MINI
Pre-Owned sales were 50 units, an increase of 163.16% over the previous year.
    "Having set sales records in five out of the last six months, and with an
increase in year to date MINI sales of almost 30% this year versus last, it's
obvious that more and more Canadians are coming to the realization that MINI
is the most exciting premium small car in the world," enthused Stephen
McDonnell, Director of MINI Canada.
    BMW Motorrad Canada reported its third consecutive record month in July
with sales of 203 units sold, up 23% compared to the same month the previous
year. Year-to-date, Motorrad has retailed 1142 units, down 0.7% from last
year.

    BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary
of BMW AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs and protection products on new and pre-owned
BMW and MINI automobiles, as well as retail financing for new and pre-owned
BMW Motorcycles. A total network of 40 BMW automobile retail centres, 19 BMW
motorcycle retailers, and 25 MINI retailers represents the BMW Group across
the country.





For further information:

For further information: Jochen Frey, Corporate Communications Director,
BMW Group Canada, Office - (905) 428-5005, Cell - (416) 627-0436,
Jochen.frey@bmwgroup.ca; Stacy Morris, Corporate Communications Specialist,
BMW Group Canada, (905) 428-5076, stacy.morris@bmwgroup.ca

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