BMO $500,000 BANKSHOT - Your Chance at a Half Million from Half-court



    
    BMO Bank of Montreal and The Score bring the popular basketball promotion
    back this March
    

    TORONTO, Feb. 17 /CNW/ - BMO Bank of Montreal and The Score are giving
one Toronto Raptors fan the chance to walk away with half a million dollars
this March.
    The half-court shot promotion is back for its second year and the top
prize has grown from $100,000 to $500,000. The shot will take place during
halftime of the Toronto Raptors-Milwaukee Bucks game on Wednesday, March 25.
If the contestant makes the shot, they will be awarded with a cheque for
$500,000. The game will be played at the Air Canada Centre and broadcast live
on The Score with the action getting underway at 7:00pm ET.
    "As the Official Bank of the Toronto Raptors, we're thrilled to be a part
of the 2nd annual BMO Bankshot contest," said Sandy Bourne, Vice-President,
Corporate Sponsorships, BMO Financial Group. "This is another great way for us
to connect with Raptors fans across Canada. I can't wait to see that one lucky
fan get a shot at the big grand prize."
    "The BMO $500,000 BANKSHOT offers the chance for a Raptors fan to cash in
big time and we're very happy to bring this to all the fans across Canada,"
says John Levy, Chairman and Chief Executive Officer, Score Media. "We'll be
featuring a big build-up to the shot on Score programs like Court Surfing and
Score Tonight so we encourage all the fans to enter the contest and tune in to
catch the shot live."
    Contestants will have three weeks to enter the contest, starting Tuesday,
February 17 at www.thescore.com/contests. To enter, vistors to the website
must first answer a Raptors trivia question in order to have their name
entered into a draw. One name will then be selected at random at the end of
the three week period to take the half-court shot.
    "The Raptors are thrilled to work with our partners at BMO and The Score
to bring back this great contest," said David Hopkinson, vice-president of
corporate and community partnerships at Maple Leaf Sports & Entertainment.
"The BMO Bankshot was very successful last season. It complements the high
energy of a Raptors basketball game, adding another level of fan excitement
and engagement."
    For more details about the BMO $500,000 BANKSHOT contest, please visit
www.thescore.com/contests.

    About Score Media Inc.

    Score Media is a media company committed to delivering interactive and
authentic sports entertainment. Created in 1997 in response to the growing
desire for increased participation in the consumption of sports, the Company
has now established itself as the home for hardcore sports fans. Score Media's
primary asset, The Score Television Network ("The Score"), is a national
specialty television service providing sports news, information, highlights
and live event programming in more than 6.4 million homes across Canada. Score
Media also operates Hardcore Sports Radio, a satellite radio network available
across North America on SIRIUS Satellite Radio, and other interactive assets
including theScore.com, ScoreMobile, and Score Poker. Growing from a team of
60 in 1997 to over 220 employees in 2008, Score Media is a revolutionizing
interactive media company.

    About BMO Financial Group

    Established in 1817 as Bank of Montreal, BMO Financial Group is a highly
diversified North American financial services organization. With total assets
of $416 billion as at October 31, 2008, and 37,000 employees, BMO provides a
broad range of retail banking, wealth management and investment banking
products and solutions. BMO Financial Group serves clients across Canada
through its Canadian retail arm, BMO Bank of Montreal, and through its wealth
management firms BMO Nesbitt Burns, BMO InvestorLine and BMO Harris Private
Banking. BMO Capital Markets, our North American investment and corporate
banking division, provides a full suite of financial products and services to
our North American and international clients. BMO also serves personal and
commercial clients in the United States through Chicago-based Harris, an
integrated financial services organization that provides more than one million
personal and business clients with banking, lending, investing, financial
planning, trust administration, portfolio management, family office and wealth
transfer services.





For further information:

For further information: Cameron Gordon, The Score, T: (416) 644-2252,
E: cgordon@scoremedia.com; Peter Scott, BMO Financial Group, T: (416)
867-3996, E: PeterE.Scott@bmo.com


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