BlueAnt Wireless Wins TWO ``Best of RetailVision Awards'', at RetailVision North America



    NEW YORK, September 17 /CNW/ - Vision Events(R), the leading producer of
business-focused channel events, has awarded BlueAnt Wireless two "Best of
RetailVision Awards" at their recent event - RetailVision, a three day program
held in Phoenix, Arizona. BlueAnt walked away with two major category titles
including 'Best Product - Accessory' and 'Best Merchandising' awards.

    The awards highlight another achievement for BlueAnt as the company
continues its growth cycle within the North American market. Since expanding
into the US in June 2006, BlueAnt has increased its market share at a rapid
rate. BlueAnt's unique product range, coupled with its comprehensive 2 year
warranty support program and retail friendly packaging have been key drivers
to its success.

    "These awards come in recognition of BlueAnt's continued focus on product
development and its efforts to differentiate itself from other Bluetooth
brands," said Peter George, Senior Vice President. "We are extremely proud to
win the two RetailVision awards. We believe that it further demonstrates the
growing support for our range and we are pleased to be able to offer retailers
something different."

    Vision Events bring resellers and end users together with leading and
emerging vendors in private boardroom appointments to form strategic
partnerships and secure new business in the technology sector.

    Pete Prentice, Senior Global Director for RetailVision, said, "I believe
these awards truly represent the best of the new products and strategic
initiatives that are driving growth in both the North American and Latin
American retail channels. Underscoring their significance is the fact that
every winner and nominee is directly chosen by the top 100-Level Retailers and
Distributors who are the market leaders in consumer technology."

    About Gartner

    RetailVision(R) is produced by Vision Events(R), a division of Gartner,
Inc. (NYSE:   IT). Gartner, Inc. delivers the technology-related insight
necessary for our clients to make the right decisions, every day. Gartner
serves 10,000 client organizations worldwide, including chief information
officers and other senior IT executives in corporations and government
agencies, as well as technology companies and the investment community. The
company consists of Gartner Research, Gartner Executive Programs, Gartner
Consulting and Gartner Events. Founded in 1979, Gartner is headquartered in
Stamford, Connecticut, U.S.A., and has 3,800 associates, including 1,200
research analysts and consultants in 75 countries. For more information,
e-mail info@gartner.com or visit www.gartner.com.

    About BlueAnt Wireless

    BlueAnt Wireless is Australia's largest supplier of Bluetooth peripheral
devices. BlueAnt's product portfolio includes hands-free, stereo audio
streaming and wireless communication products offering cutting-edge
technology, design and features. BlueAnt's Global Head Office is located in
Melbourne, Australia and the company's recent expansion has seen the opening
of a North American office in New York, as well as a London office servicing
the European market.

    For further company information, please refer to BlueAnt's North American
website: www.myblueant.com.




For further information:

For further information: BlueAnt Wireless Peter George, +1-212-332-3205
Senior Vice President press@myblueant.com

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