Best Western International Offers Guests Double Rewards, Chance to Win 1 Million Best Western Rewards(SM) Points and 100,000 Aeroplan Miles



    PHOENIX, Feb. 17 /CNW/ -- Best Western is offering double points or miles
for Best Western Rewards(SM) members who stay this spring.  THE WORLD'S
LARGEST HOTEL CHAIN(R) is sweetening the offer with a sweepstakes that gives
entrants the chance to win 1 million Best Western Rewards points - good for up
to 125 free nights at more than 4,000 Best Western hotels worldwide.
    

    (Logo:  http://www.newscom.com/cgi-bin/prnh/20030627/BESTWESTERNLOGO)

    
    "At a time when consumers need it most, we're rolling out promotions and
sweepstakes that help travelers make the most of today's travel budgets, and
build up points for free travel in the future," said Dorothy Dowling, Best
Western's senior vice president of marketing and sales.
    

    
    To earn double points or miles, guests must register for the promotion at
www.bestwestern.com/spring and stay at least two nights between February 15
and April 5, 2009.
    

    
    Best Western Rewards members who register Aeroplan Miles as their earning
preference can earn triple Aeroplan Miles when they stay at least three nights
between February 15 and May 3, 2009.  In addition, one randomly-chosen
promotion participant will win 100,000 bonus Aeroplan Miles.  Register for the
promotion under promo code AEROSPR09 at www.bestwestern.com/aerospring.
    

    
    Nights need not be consecutive to earn double or triple points or miles. 
In addition, all promotion participants can earn 250 bonus points - up to 500
points - each time they book their hotel online at www.bestwestern.com.
    

    
    All Best Western Rewards members who register for either promotion are
automatically entered in the million points sweepstakes.
    

    
    Best Western Rewards is one of the hotel industry's most generous rewards
programs and one of few that is truly international.  With more than 4,000
locations in 80 countries, Best Western makes it easy for members to earn
points that can be redeemed for global free room nights with no blackout
dates, dining, shopping and entertainment gift cards, gas cards, airline miles
and more.  Program members can book their award nights and purchase travel at
www.bestwestern.com.
    

    
    To be eligible for the promotion, guests must register at
www.bestwestern.com/spring, reside in North America, South America, China or
Asia and be members of Best Western Rewards.  Those who are not already
members may join the program prior to or during their first stay.  Membership
is free.
    

    ABOUT BEST WESTERN INTERNATIONAL
    
    Best Western International is THE WORLD'S LARGEST HOTEL CHAIN(R),
providing marketing, reservations and operational support to over 4,000(*)
independently owned and operated member hotels in 80(*) countries and
territories worldwide.  An industry pioneer since 1946, Best Western has grown
into an iconic brand that hosts 400,000(*) worldwide guests each night.  Best
Western's diverse property portfolio, its greatest strength, stems from a
business model designed to give owners maximum flexibility to address
market-specific needs.  Equally committed to the business and leisure
traveler, Best Western recently embarked on a five-year mission to lead the
hotel industry in customer care.  Since 2004, Best Western has served as the
Official Hotel of NASCAR(R).  For more information or to make a reservation,
please visit www.bestwestern.com.
    

    (*)Numbers are approximate and can fluctuate.

    (R) Aeroplan is a registered trademark of Aeroplan Canada Inc.

    

    
    Contact:
    Marie Yarroll
    Best Western International
    (602) 957-5750
    marie.yarroll@bestwestern.com
    

    
    Meghan Lee
    Allison & Partners
    (415) 277-4901
    meghan@allisonpr.com



    




For further information:

For further information: Marie Yarroll of Best Western International,
+1-602-957-5750, marie.yarroll@bestwestern.com; or Meghan Lee of Allison &
Partners, +1-415-277-4901, meghan@allisonpr.com, for Best Western
International Web Site: http://www.bestwestern.com

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Best Western International, Inc.

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