BURNABY, BC, Aug. 18 /CNW/ - Best Buy Canada, Canada's fastest growing
retailer of consumer electronics, has announced a new and improved online
presence to enhance the e-retail experience for customers.
In response to a growing demand for consumer information and comparison
shopping online, the BestBuy.ca site now includes a customer ratings and
customer reviews feature, as well as a new product detail page to make it
easier for customers to find information about products. The site layout and
design has also been improved for easier navigation and search.
"The feedback we received from Canadian consumers tells us they want to
make informed decisions and comparison shop when purchasing electronics and
entertainment products," said Kaisen Choi, Senior Merchant Manager,
BestBuy.ca. "Whether consumers make their purchase online at BestBuy.ca or in
our stores, we want to make it easy for customers to get the information they
need online, from Canadian sources, before making a decision."
The feedback from customers through the reviews and ratings feature will
help Best Buy Canada with future buying and merchandising decisions.
"We think the enhanced online site is a way to extend the brand
experience of Best Buy Canada with our Canadian customers," said Choi. "Best
Buy is a trusted source of information in consumer electronics, and we want
customers to have a means to actively participate in that experience."
Best Buy Canada is one of Canada's largest e-retailers, generating over
34 million pages views a year and 83,000 unique visitors daily.
About Best Buy Stores - Canada
Best Buy stores in Canada are a division of Burnaby, BC-based Best Buy
Canada Ltd., a wholly owned subsidiary of Best Buy Co., Inc. (NYSE: BBY). Best
Buy is Canada's fastest-growing retailer and e-tailer (www.BestBuy.ca) of
consumer electronics, computers and entertainment products and also operates
the Geek Squad (www.GeekSquad.ca), a technology service provider specializing
in computer support and home theatre installation. There are over 50 stores in
British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec and Nova
Best Buy offers consumers a unique shopping experience with the latest
technology and entertainment products, at the right price, with a no-pressure
(non-commissioned) sales environment. The Company is committed to kids and
their local communities and has a comprehensive community relations program
described at www.BestBuy.ca/community.
For more information about Best Buy, including store locations, visit
For further information:
For further information: Scott Morris, Best Buy Canada, (778) 452-3412,
firstname.lastname@example.org; Sarah Coombs, NATIONAL Public Relations, (416)