Bell TV announces launch of HBO Canada



    MONTREAL, Quebec, Sept. 25 /CNW Telbec/ - Bell today announced that it
will add HBO Canada to its extensive Bell TV programming line-up beginning
October 30. HBO is the world-renowned provider of premium TV services known
for ground breaking movies and TV series such as The Sopranos, Entourage and
The Wire.
    "The addition of HBO Canada to Bell TV's programming line-up underlines
our commitment to provide our customers with the best programming available,"
said Kevin Crull, President of Bell Residential Services. "HBO Canada offers
incredibly popular content and we're excited to offer its best programming on
a dedicated channel to TV lovers across Canada."
    Already delivering the most High Definition channels in the country, Bell
TV will offer HBO Canada in both HD and Standard Definition. Bell TV will also
offer secondary HD and SD channels featuring HBO Canada's programming with a
two-hour time difference, giving customers multiple opportunities to watch
their favourite shows every day.
    HBO Canada will be included with all Bell TV subscriptions to The Movie
Network or Movie Central at no extra cost starting October 30.
    Bell first brought HBO's great content to mobile phones in Canada earlier
this year. The on-demand mobile service brings full episodes of HBO series to
subscribing Bell Mobility clients, as well as ringtones, wallpapers, clips of
HBO trailers, bonus footage and comedy stand-up comedy clips.

    About Bell

    Bell is Canada's largest communications company, providing consumers with
solutions to all their communications needs, including telephone services,
wireless communications, high-speed Internet, digital television and voice
over IP. Bell also offers integrated information and communications technology
(ICT) services to businesses and governments, and is the Virtual Chief
Information Officer (VCIO) to small and medium businesses (SMBs). Bell is
proud to be a Premier National Partner and the exclusive Telecommunications
Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is
wholly owned by BCE Inc. For information on Bell's products and services,
please visit www.bell.ca. For corporate information on BCE, please visit
www.bce.ca.




For further information:

For further information: For media inquiries: Jacques Bouchard, Bell
Media Relations, (514) 391-2007, 1-877-391-2007, jacques.bouchard1@bell.ca;
For investor inquiries: Thane Fotopoulos, BCE Investor Relations, (514)
870-4619, thane.fotopoulos@bell.ca


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