Bell first to bring Twitter's full SMS service to Canada



    Full SMS version of popular Twitter service offers Bell Mobility clients
    a unique way to stay connected while on the go

    MISSISSAUGA, Ontario and SAN FRANCISCO, California, Feb. 24 /CNW Telbec/
- Bell and Twitter today announced that Bell Mobility will be the first
wireless carrier to offer Canadians full SMS (Short Messaging Service, or
mobile text messaging) support for interacting with Twitter.
    Twitter is a communication network that enables users to send and receive
text based posts of up to 140 characters (known as "tweets"). Updates are
displayed on a users profile page at Twitter.com and delivered in real time to
those who've signed up for them. Twitter updates can also be received through
integration with other social networking sites, including Facebook, MySpace,
Linkedin (using Twhirl software) or via SMS, RSS or Twittermobile.
    "Being the first wireless carrier to offer Canadians Twitter's fully
interactive SMS service underlines our commitment to delivering popular and
relevant content to our clients, including the latest social networking
applications," said Andrew Wright, Director of Business Development at Bell
Mobility. "Twitter is extremely successful, with millions of people regularly
using the service to stay in touch with, family, friends and colleagues every
day."
    "It's very exciting to bring Twitter to Canada via SMS and we couldn't
have asked for a more enthusiastic partner," said Kevin Thau, Director of
Mobile Business Development at Twitter. "Bell's experience with mobile content
was key to delivering Twitter's SMS component. This was crucial as the service
relies heavily on two-way communication. I'm extremely pleased with the
product and am confident Canadians will agree."
    Twitter continues to grow at a phenomenal rate with active users
increasing by 900% in the last year. As of February 2009, Twitter ranks as the
third most popular social site after Facebook and MySpace.
    Bell Mobility clients can access SMS service for Twitter for 15 cents for
each message sent or received. For more information, please visit
bell.ca/socialsites.

    About Bell

    Bell is Canada's largest communications company, providing consumers with
solutions to all their communications needs, including telephone services,
wireless communications, high-speed Internet, digital television and voice
over IP. Bell also offers integrated information and communications technology
(ICT) services to businesses and governments, and is the Virtual Chief
Information Officer (VCIO) to small and medium businesses (SMBs). Bell is
proud to be a Premier National Partner and the exclusive Telecommunications
Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is
wholly owned by BCE Inc. For information on Bell's products and services,
please visit www.bell.ca. For corporate information on BCE, please visit
www.bce.ca

    About Twitter

    Twitter is a real-time, one-to-many communication network that is fast
becoming the go-to source for finding out what is happening right now. People
all over the world use Twitter to send and receive short updates via SMS, Web,
or custom applications developed on its open developer platform. Twitter is a
privately funded company based in San Francisco, CA. For more information or a
free account please visit www.twitter.com.




For further information:

For further information: Julie Smithers, Bell Media Relations, (416)
528-9409, 1-888-482-0809, julie.smithers@bell.ca


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