Bell Aliant wins international award for marketing innovation



    PC Expert service helping small businesses succeed

    HALIFAX, June 11 /CNW/ - Bell Aliant was selected as "Best in Class -
Marketing Innovation" by the Broadband Multimedia Marketing Association (BMMA)
for its efforts in raising awareness of its PC Expert service.
    PC Expert is an IT support service that helps Bell Aliant's small
business customers. The 24/7 service proactively and remotely monitors and
manages customer-owned personal computers and laptops and quickly reacts when
an issue is detected with the computer's performance. PC Expert remotely
connects to the affected device to diagnose and attempt to resolve the issue.
PC Expert customers access Bell Aliant's qualified PC specialists by phone,
live online chat or e-mail.
    The Best in Class Marketing Innovation award is presented to the company
that best demonstrates innovation in marketing theory, practice or operations.
All areas of marketing are eligible for this award (i.e. product, promotions,
advertising, channel, packaging, etc.). The annual awards highlight marketing
excellence and innovation demonstrated by Internet service providers and
vendors across North America.

    BMMA is a nonprofit organization formed to enhance the business prospects
of vendors and service providers in the ILEC broadband / DSL services
industry. Members include Bell Aliant, Bell Canada, AT&T, SaskTel, Actiontec,
F-Secure and Embarq.

    About Bell Aliant

    Bell Aliant (TSX: BA.UN) is one of North America's largest regional
communications providers. Through its operating entities it serves customers
in six Canadian provinces with innovative information, communication and
technology services including voice, data, Internet, video and value-added
business solutions. Through its xwave offices, Bell Aliant also provides IT
professional services. Bell Aliant's employees are committed to deliver the
highest quality of customer service, choice and convenience.




For further information:

For further information: Peter Murchland, Bell Aliant Communications and
Public Affairs, (877) 487-3165, peter.murchland@bellaliant.ca

Organization Profile

Bell Aliant Inc.

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890