BCAA listens to members and withdraws medical access insurance



    BURNABY, BC, Oct. 8 /CNW/ - After listening to its members, the British
Columbia Automobile Association (BCAA) has decided to end its trial offering
of medical access insurance.
    After hearing a range of opinions from a small number of members, BCAA
conducted a special survey of 145,000 members in order to gain a larger
sampling of their views. Although the survey indicates a majority of BCAA
members continue to support the association in offering this type of
insurance, BCAA president and CEO Bill Bullis says it is important to consider
both the breadth and the depth of member views.
    "Over the past week, we've heard a wide range of opinions on medical
access insurance, everything from support and interest in purchasing, to
passionate opposition," says Bullis. "For us to continue offering this
insurance product, the potential benefits to BCAA and our members would have
to outweigh the negatives. In the end, we concluded it was not in the best
interests of the association or the membership at large to continue offering
this product."
    BCAA began offering medical access insurance on a trial basis in August
after a previous survey suggested a large majority of BCAA members would
support this type of insurance, and a significant number would buy it.
    "BCAA offered this product in response to a member need," adds Bullis.
"Many saw medical access insurance as a possible solution to the medical
waiting list problem that exists in B.C. We have since learned that a
significant number also strongly disagree with this approach. Even though
members aren't unified in the solution, it appears they are unified in
recognizing there is a problem and wanting to see it addressed."
    Individuals who purchased medical access insurance policies through BCAA
during this trial will be offered a full refund of their premiums.

    About BCAA

    BCAA is dedicated to meeting the needs of its members and customers
throughout B.C. and the Yukon, connecting them with a team of membership,
automotive, travel and insurance professionals. With over 790,000 members and
$120 million in revenues, BCAA is the largest organization of its kind in B.C.
and the fourth largest CAA-affiliated association in Canada. In 2007 and 2008,
BCAA was named one the 50 Best Employers in Canada by international HR
consultants Hewitt Associates and the Globe & Mail's Report on Business
magazine. To learn more about BCAA's products, services and member advocacy,
visit www.bcaa.com. For more information on the BCAA Traffic Safety Foundation
visit www.tsf-bcaa.com.





For further information:

For further information: Trace Acres, Director, BCAA Corporate
Communications & Government Relations, Tel: (604) 268-5029, Cell: (604)
788-3753, Email: trace.acres@bcaa.com


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890